The NEXT Service Design videos keep on coming, but very slowly. Here are another three:
A Facebook for Things – Turning Physical Products into Digital Information Services
Andy Hobsbawm, Evrythng
There’s a revolution going on in the interaction between the physical and digital worlds. Innovations in smartphones, connected chips and physical tags are creating amazing new service design possibilities. Andy discusses how super-charging physical things with dynamic, socially-connected apps and content helps brands get closer to customers and turns physical products into a channel for personalized digital services, real-time communications and 1:1 relationships.
Service Design – Buzzword or Magic Method?
Pia Betton, Edenspiekermann
Following the rising complexity in the communication and service environment, service design has become a widely used method to solve manifold challenges.
As service providers within the areas of innovation, communication and design, we play an important role in the way we guide our clients through the wilderness of market and user exploration and ideation methods and processes. We need to ask ourselves if service design is always the right thing – or if it can be a blind path?
How do we accompany the necessary changes, avoid frustrations and ensure the ROI of service design processes? Let’s take a look at the needs and challenges of clients and discuss the roles we can (and can’t?) play.
Pia Betton is managing partner and director consulting at Edenspiekermann. With a background in design, she looks back at more than 20 years of work experience within the areas of innovation, user experience, branding and communication.
The Design in Service Design
Service Design is often, well deserved, praised for its analytical and strategic advantages. But if we forget to acknowledge the most central aspect of the discipline it will loose its true glimmering power. Because it is Design that makes Service Design happen. Design as in creating and executing. Design as the element of surprise. And Service Design is not Design just because we call it Design. We have to nourish it. Lisa Lindström, Managing Director at the design firm Doberman shares her thoughts on how Design can bring true value to the management and innovation of services.
We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.
It’s that time of year again – Milan’s don’t-miss event for the design community is here. If you’re looking to get inspired at Milan Design Week, then check out our top picks for the latest edition, from Experientia’s designers, strategists and partners. Milan might be best known for its busy streets, traditional cafés and world […]
Following the 2016 Smart Innovation Award at “FIMBACTE Trophées du Cadre de vie”, the CITYOPT project has once again been recognized, this time in the prestigious French design competition: “Observeur du Design 2017”, in the Service Design category. In June 2016, CITYOPT won the first stage of the Observeur du Design. Now the project has […]
Last month Putting People First announced the upcoming conference on design & sustainable innovation for smart cities in Nice France. Meanwhile we are pleased to announce the full event agenda (see below). This event will feature professionals from leading research institutes and industry gathering to present key initiatives which combine Energy Efficiency and Service Design […]
Invitation to the International Conference on Design & Sustainable Innovation for SmartCities Nice (France) 8 December 2016 On the 8th December 2016, the CITYOPT project will host an international conference on Design and sustainable innovation for SmartCities, at the Centre Universitaire Méditerranéen, France. An open invitation to attend is offered to people and organisations who […]
The 100&Change is an international competition and a landmark opportunity for thinkers and designers to tackle critical challenges affecting the world. Michele Visciòla will be one of the panel of expert judges who will select which project is worthy of the $100 million grant. 100&Change is the MacArthur Foundation competition – launched this year for […]
The September issue of the Harvard Business Review (HBR) contains a lengthy essay, entitled Building an Insights Engine, on how Unilever has created the organizational capabilities to “transform data into insights about consumers’ motivations and to turn those insights into strategy.” The article was written by Frank van den Driest and Keith Weed of a […]