12 March 2013

Book: Instruments de Design Management [French]

Be the first to share

For French readers:

Instruments de design management – Théories et cas pratiques
Cabirio Cautela, Francesco Zurlo, Kamel Ben Youssef, Stéphane Magne
Préface : Gilles Rougon
Editeur : De Boeck
2012

Comment se développe un processus d’innovation guidé par le design (design driven) ? Existe-t-il des règles et des outils de design en mesure de booster l’innovation ? Comment se situe le design management par rapport aux disciplines qui traitent de l’innovation et de ses processus : le project management, le design stratégique, le métaprojet ?

Cet ouvrage veut répondre à toutes ces questions en cernant les frontières et les attributions du design management, dans une optique de gouvernance du processus d’innovation, et en définissant une variété de configurations de projets.

Le grand nombre d’instruments pratiques proposés – ainsi que la méthode RACE (Recherche, Analyse, Conceptualisation, Exécution) permettant leur classification – fournit un guide utile pour comprendre et tracer des parcours d’innovation fondés sur les méthodologies et les principes du design thinking. La structuration de l’ouvrage en chapitres enrichis de synthèses, questions, activités de réflexion et cas réels favorise l’apprentissage des principaux concepts. De plus, un site web propose des corrigés d’exercices pour l’auto-apprentissage de l’étudiant, ainsi que des ressources pédagogiques complémentaires permettant à l’enseignant d’animer des séances de cours et de travaux dirigés.

L’ouvrage s’adresse aux étudiants des cours de design et design stratégique des Écoles d’Architecture, de Design, ou des Beaux-Arts, ainsi qu’aux étudiants des cours de management de l’innovation à l’Université, en Écoles de Commerce et dans les Instituts d’Administration des Entreprises. Il est aussi destiné aux professionnels et aux managers souhaitant mieux appréhender les processus d’innovation guidés par le design.

Be the first to share
28 April 2017
[Book] Quantitative Ethnography
Quantitative Ethnography David Williamson Shaffer Boswell Press Available April 2017 > Download Introduction > Watch video presentation This is a book about understanding why, in the digital age, the old distinctions between qualitative and quantitative research methods, between the sciences and …
21 April 2017
[Book] The Stuff of Bits – An Essay on the Materialities of Information
The Stuff of Bits: An Essay on the Materialities of Information by Paul Dourish MIT Press, May 2017 264 pages Virtual entities that populate our digital experience, like e-books, virtual worlds, and online stores, are backed by the large-scale …
13 April 2017
How Silicon Valley is (ab)using behavioral science and nudging
In an extensive review of The Undoing Project: A Friendship That Changed Our Minds, the book by Michael Lewis on the psychologists Daniel Kahneman and Amos Tversky, Tamsin Shaw provides a deeper criticism of the …
11 April 2017
[Book] Designing User Interfaces for an Aging Population: Towards Universal Design
Designing User Interfaces for an Aging Population: Towards Universal Design By Jeff Johnson and Kate Finn Morgan Kaufmann Publishers, March 2017 258 pages > First chapter Designing User Interfaces for an Aging Population: Towards Universal Design presents age-friendly design guidelines …
8 April 2017
Jeremy Myerson on how social challenges can catalyse design-led innovation in industry
In this recent talk at the RCA in London, writer and academic Jeremy Myerson explores how social challenges can catalyse design-led innovation in industry. Rather than seeing such issues as ageing populations, growing healthcare needs …
5 April 2017
[Book chapter] Behavioral economics and health
Behavioral Economics and Health Judd B. Kessler and C. Yiwei Zhang Oxford Textbook of Public Health 2014 Behavioral Economics combines the insights of Economics and Psychology to identify how individuals deviate from the standard assumptions of economic theory and …
31 March 2017
Experientia guide to Milan Design Week 2017
It's that time of year again - Milan's don't-miss event for the design community is here. If you're looking to get inspired at Milan Design Week, then check out our top picks for the latest …
21 March 2017
Introducing the upcoming Biennial of Democracy in Turin
Every two years the city of Turin hosts the Biennial of Democracy, an event of conversation and debate, that seems to become more timely and necessary as years go by. The current fifth edition will run …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

31 March 2017
Experientia guide to Milan Design Week 2017

It’s that time of year again – Milan’s don’t-miss event for the design community is here. If you’re looking to get inspired at Milan Design Week, then check out our top picks for the latest edition, from Experientia’s designers, strategists and partners. Milan might be best known for its busy streets, traditional cafés and world […]

12 January 2017
Experientia’s CITYOPT project awarded prestigious French award for its sustainable development design

Following the 2016 Smart Innovation Award at “FIMBACTE Trophées du Cadre de vie”, the CITYOPT project has once again been recognized, this time in the prestigious French design competition: “Observeur du Design 2017”, in the Service Design category. In June 2016, CITYOPT won the first stage of the Observeur du Design. Now the project has […]

1 December 2016
More on upcoming conference on design & sustainable innovation for smart cities

Last month Putting People First announced the upcoming conference on design & sustainable innovation for smart cities in Nice France. Meanwhile we are pleased to announce the full event agenda (see below). This event will feature professionals from leading research institutes and industry gathering to present key initiatives which combine Energy Efficiency and Service Design […]

29 October 2016
Upcoming conference on design & sustainable innovation for smart cities

Invitation to the International Conference on Design & Sustainable Innovation for SmartCities Nice (France) 8 December 2016 On the 8th December 2016, the CITYOPT project will host an international conference on Design and sustainable innovation for SmartCities, at the Centre Universitaire Méditerranéen, France. An open invitation to attend is offered to people and organisations who […]

28 October 2016
Experientia’s President, Michele Visciòla, panel judge for MacArthur Foundation’s “100&Change” competition

The 100&Change is an international competition and a landmark opportunity for thinkers and designers to tackle critical challenges affecting the world. Michele Visciòla will be one of the panel of expert judges who will select which project is worthy of the $100 million grant. 100&Change is the MacArthur Foundation competition – launched this year for […]

5 September 2016
Great engine, but the fuel seems poor. Discussing insight development in corporate marketing

The September issue of the Harvard Business Review (HBR) contains a lengthy essay, entitled Building an Insights Engine, on how Unilever has created the organizational capabilities to “transform data into insights about consumers’ motivations and to turn those insights into strategy.” The article was written by Frank van den Driest and Keith Weed of a […]

See all articles