Austin Center for Design today published a new book focused on the role of design in social entrepreneurship. Titled Wicked Problems: Problems Worth Solving, the book is presented as a handbook for teaching, learning, and doing meaningful disruptive design work. The book includes an introduction to wicked problems, describing some of the challenges and opportunities of design-led entrepreneurial activities. The text describes the skills necessary for successful entrepreneurship, and offers both methods and curricula for learning how to engage with large scale humanitarian problems.
The book is available for free in its entirety online, at wickedproblems.com, and is made available under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License, which allows anyone to use the contents for their own non-commercial purposes.
Author Jon Kolko described the book as both “a call to action and a granting of permission. I’ve found that many designers desperately seek meaning in their work, but for any number of reasons, don’t feel empowered to act as an entrepreneur. Instead, they find themselves in high-paying jobs at famous corporations and consultancies, but doing work that they find boring or, worse, harmful. This book says to those designers, ‘It’s OK to start your own company. It’s OK to do meaningful work. It’s OK to expect more from your life.”
Kolko, formerly a director and principle at global innovation firm frog design, is now the founder of Austin Center for Design (AC4D), a non-profit school in Austin. AC4D teaches interaction design and social entrepreneurship, and graduates from the program go on to form their own double-bottom line companies. Kolko explained that “This book is a glimpse of what we’re thinking about at AC4D. It’s about working on problems that matter; it’s about problems worth solving. We’ve made the full text of the book available online for free in order to help advance the discussion of design-led social entrepreneurship.”
See also: Core77 book review
We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.
Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]
Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015
As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]
A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]
Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]