The idea of a unified reputation currency is starting to take hold online, writes Josh Klein in the blog of the Harvard Business Review.
“With broad agreement that reputation is a form of value, and various mechanisms already existing to score people and institutions on it, convergence on one metric seems achievable—even inevitable.
It’s an enormously appealing idea. Imagine you could type in my name or email address or social software account and get a single number by which to judge whether you should do business with me—or indeed whether you should bother reading my point of view. What if, as a business, you could get a single number to determine how much to discount your product for a particular customer (because they might promote the product if they like it) or better yet, increase the price for those unlikely to enhance its appeal to others? Regardless of your motivation, having a single number to replace what would be a messy evaluation would be a huge convenience that computers seem ideally suited to provide.
But the idea is fatally flawed. As someone who is subject to hysterical bouts of techno-utopianism myself, I can recognize the signs. We want a single number to evaluate other people by, and it really, really, really seems possible, so it must be so. Except that it isn’t.
It’s nearly impossible firstly because reputation is so deeply context-dependent.”
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Reposted from Medium Beyond the engineering challenge of creating cars that drive themselves lies the social challenge. Before autonomous cars are ready to navigate our roads, they must be able to navigate the vastly more complicated nuances of human behaviors and interactions — from that friendly nod that says “You first” at a four-way stop, to the […]
Ripostato da Medium – English version Il mondo del fashion sta diventando sempre di più digitale — e non si tratta solo di dispositivi da indossare, ma anche e soprattutto di abbigliamento, realizzato con tessuti in cui sono effettivamente integrati dei sensori in grado di misurare e monitorare il corpo di chi li veste. Dato che la […]
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