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Daily insights on user experience, experience design and people-centred innovation,
by international UX consultancy Experientia.
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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

18 October 2017
Innovate through service design – The Innovation Center of Intesa Sanpaolo and Experientia for “Torino Design of the City”

by Erin O’Loughlin – Photos: Naz Kazazoglu In Turin, you only need to tell your taxi driver “Take me to the skyscraper” to end up at the impressive Innovation Center of the Intesa Sanpaolo bank, rising in the heart of Turin, with a fine view of the Turin hills and the Italian alps. Here on […]

17 October 2017
Richard Thaler’s Nobel Prize is a win for good design

by Erin O’Loughlin Richard Thaler’s 2017 Nobel Economics Prize on Monday was met with more buzz around the offices of our design agency than is usual for economics news. What people outside of the industry probably don’t realize is that service designers don’t think of Richard Thaler as an economist — instead, we consider him one of […]

3 October 2017
Don’t miss Experientia at Torino Design of the City

Torino Design of the City is nearly here! Experientia will of course be part of this exciting week (10-16 October) of events, meetings, workshops, exhibitions and guided tours about design, and we warmly invite you to join us. The event is organised by the City of Turin and will take place in strategic city locations […]

1 October 2017
Half-day event on service design innovation in Turin

(This page will be regularly updated to reflect minor programme changes) To Innovate through Service Design – Conference for Torino Design of the City From 10 to 16 October, the City of Turin will host Torino Design of the City. This week of events, meetings, workshops, exhibitions and guided tours about design will take place in […]

4 August 2017
The human side of autonomous cars — with Nissan Research’s Melissa Cefkin

Reposted from Medium Beyond the engineering challenge of creating cars that drive themselves lies the social challenge. Before autonomous cars are ready to navigate our roads, they must be able to navigate the vastly more complicated nuances of human behaviors and interactions — from that friendly nod that says “You first” at a four-way stop, to the […]

31 May 2017
 Intervista a Todd Harple di Intel sul tech-fashion

Ripostato da Medium – English version Il mondo del fashion sta diventando sempre di più digitale — e non si tratta solo di dispositivi da indossare, ma anche e soprattutto di abbigliamento, realizzato con tessuti in cui sono effettivamente integrati dei sensori in grado di misurare e monitorare il corpo di chi li veste. Dato che la […]

3 April 2011

Customer’s role in breakthrough innovation?

Dr. Ralph-Christian Ohr, a Swiss product manager, reflects thoughtfully on the recent strong discussion on user-led innovation. “There has been quite a lot of discussion recently about a post by Jens Martin Skibsted and Rasmus Bech Hansen, titled “User-Led Innovation Can’t Create Breakthroughs; Just Ask Apple and Ikea”. Their major claim is: “Great brands lead […]

27 October 2009

A Synchronicity, a book by Julian Bleecker and Nicholas Nova

A synchronicity: Design Fictions for Asynchronous Urban Computing by Julian Bleecker and Nicolas Nova Available as a print-on-demand book from lulu.com. Click here to order. Available as a free download here. The Situated Technologies Pamphlets series, published by the Architectural League, explores the implications of ubiquitous computing for architecture and urbanism. How are our experience […]

18 April 2009

Let them eat tweets

Virginia Heffernan writes in the New York Times Magazine on why Twitter is a trap. “These worries started to surface for me last month, when Bruce Sterling, the cyberpunk writer, proposed at the South by Southwest tech conference in Austin that the clearest symbol of poverty is dependence on “connections” like the Internet, Skype and […]

1 March 2009

Real-time connections are “ambient intimacy,” like in a village

In an interview with Nokia’s IdeasProject, social media innovator Laura Fitton talks about the most basic of human connections: our immediate physical community. This is the kind of intimacy that is built up over numerous ‘unimportant,’ low-level interactions…with the neighbours washing their car, the guy working at the cafe, or the woman walking her dog. […]

1 March 2009

Sweet to tweet

The Financial Times has posted a very long analysis on Twitter as a social phenomenon: “In its deceptively simple way, Twitter has stumbled on a formula that a whole generation of recent web start-ups has been searching for: a way for people to connect with friends, express themselves and find information that stands a chance […]

1 March 2009

Web 2.0: a magic Ponzi scheme from a demon haunted world

Bruce Sterling keynoted last week on “The Short but Glorious Life of Web 2.0 and What Comes Afterward” at Webstock in Wellington. No video is (yet) available, but American journalist Annalee Newitz was there and she reports: Sterling began his talk by poking fun at Web 2.0, calling it mostly a social network of investors […]

10 December 2008

The Putting People First group on Facebook

The launch this Sunday of a Putting People First group on Facebook has been quite a success: nearly 250 members in just a couple of days. If you haven’t yet joined, do so now, as we hope it will become a rich networking tool, where you can share news, post events and check job announcements […]

7 December 2008

Experimenting with Facebook groups

As an experiment, we created two new Facebook groups today: Interaction Design Institute Ivrea This group is open to all who ever worked, studied, consulted or visited Interaction Design Institute Ivrea and liked what happened there. It complements an existing and popular email list. Putting People First This new Facebook platform for Putting People First […]

7 December 2008

Audio interview with Nokia’s Adam Greenfield

Podcamp Barcelona’s Chris Pinchen interviewed Nokia’s Adam Greenfield at Visualizar ’08 (Madrid, Spain) the day after the US elections. Their conversation ranged widely over subjects including corporate Situationism, fear of ubicomp, the technological disparity between everyday life in the US and that in other parts of the world, and the odd and occasionally uncomfortable freedoms […]

29 November 2008

Social media in closed societies

Ethan Zuckerman, a researcher on the impact of information technology in developing nations, reports on his blog on a recent panel discussion, organised by the Open Society Institute, on new media in authoritarian societies. The discussion started from the premise that our understanding of the effects of online media on society “are largely based on […]

19 November 2008

How to rob a bank without money?

“How can you rob a bank in a world without money?” wonders science fiction writer Bruce Sterling, one of the collaborators of the new foresight project KashKlash.  KashKlash is a lively platform where you can debate future scenarios for economic and cultural exchange. Beyond today’s financial turmoil, what new systems might appear? Global/local, tangible/intangible, digital/physical? […]

20 October 2008

How mobile is changing our society

Teemu Arina, who will speak at the upcoming Mobile Monday event in Amsterdam, has put a lengthy essay on his blog on the topic “how mobile is changing our society.” “I have a feeling that the question we pose today is wrong. It’s not about mobile anymore. For some people, mobile means the devices that […]

4 October 2008

Mobile Revolutions

Mobile Revolutions is a great blog about mobile phones, youth and social change by Lisa Campbell, that I discovered via Mobile Active. What’s more, she has actually taken the time to write a lengthy, seriously researched and in-depth paper to dwell on the subjects that are dear to her (and important to us). “In this […]

2 October 2008

Writing for Core77

Just in case you don’t know, Experientia partner Mark Vanderbeeken also writes for Core77, the online design magazine. He takes a somewhat different angle there and post items on “Core” that do not really fit with the Putting People First themes. His latest post is about a new Milan-conceived desktop concept (which actually is also […]

4 July 2008

From ubiquitous technology to human context (videos)

On Wednesday 2 July Nicolas Nova (LIFT lab) moderated a session at the World Congress of Architecture in Turin, Italy, entitled “From ubiquitous technology to human context – Technology applied to architecture and design: does it solve problems or create needs?”. Speakers were Adam Greenfield (Head of Design Direction, Nokia), Jeffrey Huang (Director, Media and […]

20 June 2008

Bridging communities via interactions

Richard Anderson reports on a discussion session that Elizabeth Churchill and Experientia partner Mark Vanderbeeken participated in, held at the recent CHI conference in Florence, Italy, that dealt with the role of interactions magazine in bridging communities – “something essential for “user experience” to play the role it should be playing in business”. “Jon Kolko […]

3 May 2008

Reviewing the CHI 2008 conference

A few weeks ago I attended the CHI conference in Florence, Italy. I was only there for a day and a half, and this being my first CHI conference, I am not in a position to give it a solid review. One thing that stands out of course is that it has a strong academic […]

3 May 2008

CHI 2008: a selection on social applications

Here is my selection on papers related to social applications presented at CHI 2008. (Papers are linked to their pdf downloads, if available.) Ambient social tv: drawing people into a shared experience [abstract] Authors: Gunnar Harboe, Crysta J. Metcalf, Frank Bentley, Joe Tullio, Noel Massey and Guy Romano (Motorola Labs) Abstract: We examine how ambient displays […]

31 March 2008

Beyond blogs: the conversation has moved into the flow

Stowe Boyd, an internationally recognised authority on social applications and their impact on business, media, and society, published today an interesting reflection on the fact that conversation online has moved away from the blogs that once seemed the nexus: “Basically, conversation is moving from a very static and slow form of conversation — the comments […]

18 March 2008

A short interview on identity

The people from the German consultancy Trendbüro published a short interview with Experientia partner Mark Vanderbeeken on the topic of identity. It is part of their strategy to publicise their forthcoming Trend Day, which has the theme: “Identity Management – Recognition replaces attention”. Mark is in very good company: they have also published interviews with […]

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