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by international UX consultancy Experientia.
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Conference

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

5 September 2016
Great engine, but the fuel seems poor. Discussing insight development in corporate marketing

The September issue of the Harvard Business Review (HBR) contains a lengthy essay, entitled Building an Insights Engine, on how Unilever has created the organizational capabilities to “transform data into insights about consumers’ motivations and to turn those insights into strategy.” The article was written by Frank van den Driest and Keith Weed of a […]

29 August 2016
Experientia discussing ethnography and patient-centricity at EPIC 2016

This week Experientia joins our colleagues and peers in Minneapolis at EPIC 2016, the premier international gathering on ethnography and design in industry. The theme for the conference this year is Pathmaking, emphasizing the power of ethnography to create transformative innovation, growth and strategic success for companies, industries and communities. On the second day of […]

22 June 2016
A united energy economy: Experientia helps wrap up the CITYOPT Nice pilot project

Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions that it can. It also suggests that the sense of belonging to a local community is a strong motivation for […]

23 May 2016
Experientia white paper: “Conducting clinical trials is about working with patients”

Patient-centricity is one of the defining issues facing clinical trials in the pharma industry. The past few years have seen a growing awareness by pharmaceutical companies of the importance of patient-centricity – but they have also illustrated that not everyone is clear on just what patient-centricity is, or how to achieve it. After using UX […]

12 April 2016
The latest on innovation in Energy Efficient Buildings: annual round-up of EU Commission projects

Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]

8 March 2016
Behavioral modeling – Shaping cultural change and behavioral evolution

One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]

29 August 2016

Experientia discussing ethnography and patient-centricity at EPIC 2016

This week Experientia joins our colleagues and peers in Minneapolis at EPIC 2016, the premier international gathering on ethnography and design in industry. The theme for the conference this year is Pathmaking, emphasizing the power of ethnography to create transformative innovation, growth and strategic success for companies, industries and communities. On the second day of […]

2 April 2016

A selection of Interaction 16 videos

In this post we highlight a number of Interaction 16 conference videos especially relevant to the Putting People First readers. They are grouped thematically. Algorithm-inspired design Crowds, algorithms and computations: The new materials of design – Matthew Milan, Normative [54:21] Can computers design? – Antti Oulasvirta, Aalto University [57:38] The Dawn of Agentive Technology: The […]

7 December 2015

Conference: Why the world needs anthropologists

On Friday, 27 November 2015, Ljubljana (Slovenia) hosted the third international symposium ‘Why the world needs anthropologists‘. The theme of this year’s event was ‘Burning issues of our hot planet’. The main purpose of the symposium, which was attended by 450 participants from 25 countries, was the integration of anthropological knowledge and skills with other […]

5 November 2015

[Conference] Design & The City, Amsterdam, April 2016

Design & The City explores citizen-centered design approaches for the smart city. Central theme is the role of design(ers) to create opportunities and practices for citizens, (social) entrepreneurs and policy makers towards more liveable, sustainable and sociable urban futures. At the round table conference leading international experts discuss the implications of the rise of social […]

2 October 2015

Draft proceedings of EPIC 2015 conference online

The 2015 edition of EPIC, the premier international gathering on the current and future practice of ethnography in the business world, will take place in Sao Paulo, Brazil next week. The draft proceedings have just been posted. Here is the table of contents: Bridging Theory & Practice – Curated by Amyris Fernandez, Fundação Getulio Vargas […]

2 September 2015

Anthropologists addressing burning issues on a hot planet

Our planet is becoming increasingly hot. We are facing climate change, social turmoil on local and global scales, and changing political and economic systems. The symposium “Why the World Needs Anthropologists” (27 September, Ljubljana, Slovenia) will explore anthropology’s applied aspects and potential benefits for society, economy, and the environment. Three keynote speakers – Genevieve Bell, […]

4 July 2015

Videos online of KISD service design conference

On May 18th 2015 the Köln International School of Design (KISD) in Germany hosted the conference “Service Design – Redefining the Meaning of Design“. Designers, companies and scientists shared insights on theory and practice of Service Design and discuss the changing role of design in our economy and society. Most of the videos are now […]

22 May 2015

Conference Call: Design Anthropological Futures

Design Anthropological Futures conference Organised by the Research Network for Design Anthropology August 13-14, 2015 Royal Danish Academy of Fine Arts – School of Design in Copenhagen, Denmark The Design Anthropological Futures conference explores future-making from a design anthropological perspective. The concept of futures relates both to the creation of visions and practices of the […]

16 March 2015

EPIC conference calls for papers and tutorials

EPIC, the premier international gathering on the current and future practice of ethnography and design in the business world, will take place in Sao Paulo, Brazil this year. The EPIC 2015 program committee is now calling for submissions of Paper Abstracts, Pecha-Kucha Abstracts, and Tutorial Proposals in English or Portuguese that present and discuss original […]

16 January 2015

Videos online of Service Design Global Conference 2014

On 7-8 October around 650 global thought leaders and practitioners from sectors such as hospitality, insurance, retail, telecommunications, finance, IT and healthcare gathered in Stockholm for the 7th Service Design Global Conference. Coming from 40+ countries, they gathered to share the latest thinking, trends and best practices to empower change through Service Design. The videos […]

12 January 2015

First edition of UX STRAT Europe to take place in Amsterdam this June

UPDATE: Yesterday we wrote that all keynote speakers were American. The conference site has meanwhile been updated and they are in fact …as they should be… all European! UX STRAT Europe will take place in Amsterdam on June 4 – 5, 2015 at the Tobacco Theater in the heart of Amsterdam. The conference – which […]

27 November 2014

Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

29 October 2014

Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014

Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014

Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

29 September 2014

Reflecting on EPIC 2014

Simon Roberts – now of Stripe Partners – was the organizer of last year’s EPIC (Ethnographic Praxis in Industry Conference) in London. He did a truly excellent job. This year he was at EPIC in New York, not as an organiser any longer, but as an engaged participant. Here are his thoughts on how it […]

8 September 2014

Experientia @ Epic 2014: focusing on relationships and values

It’s that time of year again, when ethnography professionals come together to exchange knowledge, discuss ideas, and share experiences about the practice of ethnography in the business world. EPIC 2014 kicked off yesterday (Sept 7th) in New York, with a focus on relationships, and particular on how positive relations create new values in the things, […]

5 September 2014

Draft proceedings of EPIC 2014 conference online

The 2014 edition of EPIC, the premier international gathering on the current and future practice of ethnography in the business world, will take place in New York next week. The draft proceedings have just been posted. Here is the table of contents: Papers 1: Ethnographic Cases | Dawn Nafus, Curator A Perfect Storm? Reimagining Work […]

24 July 2014

HeadCon ’13: What’s new in social science?

In July, 2013, Edge invited a group of social scientists to participate in an Edge Seminar at Eastover Farm focusing on the state of the art of what the social sciences have to tell us about human nature, entitled “HeadCon ’13: WHAT’S NEW IN SOCIAL SCIENCE?”. The ten speakers were Sendhil Mullainathan, June Gruber, Fiery Cushman, Rob Kurzban, Nicholas […]

15 June 2014

Behaviour change presentations at Nudgestock event

On 6 June OgilvyChange, the specialist behavioural sciences practice of Ogilvy & Mather UK, hosted the second edition of Nudgestock, the “largest gathering of behavioural experts in the world”. The one day event on May 24 saw speakers from fields as wide ranging as behavioural finance, evolutionary theory, the science of magic and design discussing […]

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