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Daily insights on user experience, experience design and people-centred innovation,
by international UX consultancy Experientia.
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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

26 February 2018
Designing Patient Solutions with Meaning: Review of technology and health apps for a better patient experience

Technology is radically changing the world of healthcare and acts at different levels in support of different stakeholders. There are several digital tools on the market (e.g. wearables, virtual reality, robotics, etc.), many of which work in integration with each other, for example, wearables connected to IOT applications. Experientia’s report provide an overview of some […]

22 December 2017
Happy new year 2018!
30 November 2017
New European study on e-Government initiatives

The latest eGovernment benchmark report of the European Commission shows significant improvement on cross-border availability of digital public services and accessibility of public websites from mobile devices in EU Member states. The study also indicates a need for improvement in transparency of public services delivery and use of supporting technology like eIDs or eDocuments. Performance […]

20 November 2017
Experientia and Italian bank Intesa Sanpaolo announce innovative partnership

Wide ranging partnership also covers collaboration with design schools and public events on service design “Finding the way forward for independent design means building new business models for service design consultancies in the age of the company buy-out.” Michele Visciola, President, Experientia PRESS RELEASE It seems the business world is finally realising that service and […]

26 October 2017
Epic storytelling with video

Another EPIC conference come and gone, and no, we’re not using “epic” in the way under-10s use it about cool things on the internet. EPIC is the Ethnographic Praxis in Industry Conference, one of the most important annual events for practitioners of anthropology, ethnography and related disciplines. Ethnography is one of Experientia’s key methodologies, underpinning […]

23 October 2017
Experientia is hiring! Service design intern

Service Design Intern: Lausanne, Switzerland and Turin, Italy Experientia, an international experience design consultancy, is looking for service design interns for our Turin, Italy office, to support research, concept development and design. The ideal candidate will be a holistic thinker and designer, with a systems approach to enable complex service offerings, driven by an understanding […]

30 January 2018

[Book] This Is Service Design Doing

This Is Service Design Doing: Applying Service Design Thinking in the Real World by Marc Stickdorn,‎ Markus Edgar Hormess,‎ Adam Lawrence,‎ and Jakob Schneider O’Reilly Media; 1 edition January 12, 2018, 568 pages > Video presentation How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to […]

27 January 2018

[Book] The Age of Surge

The Age of Surge: A Human Centered Framework for Scaling Company Wide Agility and Navigating the Tsunami of Digital By Brad Murphy and Carol Mase Reinvent Press January 2018, 272 pages > Q&A on the book The global forces of digital are putting traditional companies at risk of irrelevance. In their place is an emerging, […]

27 January 2018

[Book] The Human Workplace: People-Centred Organizational Development

The Human Workplace: People-Centred Organizational Development By Andy Swann Kogan Page Publishing October 2017, 232 pages Companies spend time and effort developing their employees – their most important asset – but they often forget to consider the company structure, culture, environment and processes required to help the newly upskilled individuals thrive. The Human Workplace is […]

18 January 2018

[Book] Driverless Cars: On A Road to Nowhere

Driverless Cars: On A Road to Nowhere Christian Wolmar London Publishing Partnership Jan 2018, 136 pages Driverless cars are the future. That is what the tech giants, the auto industry and even the government want us to think. Almost daily there are media stories about how we will soon all be able to rip up […]

15 December 2017

[Book] Bit by Bit: Social Research in the Digital Age

Bit by Bit: Social Research in the Digital Age by Matthew J. Salganik Princeton University Press 2017, 448 pages [Read online] An innovative and accessible guide to doing social research in the digital age In just the past several years, we have witnessed the birth and rapid spread of social media, mobile phones, and numerous […]

22 November 2017

[Book] Making Cities Smarter

Making Cities Smarter – Designing Interactive Urban Applications by Martin Tomitsch Jovis Publishers March 2018, 208 pages Abstract More than half of the world’s population is now living in cities, and this number is predicted to rise. This means that more people than ever before will share the same urban infrastructure, and city governments around […]

15 November 2017

[Book] Designing Better Services: A Strategic Approach from Design to Evaluation

Designing Better Services: A Strategic Approach from Design to Evaluation by Francesca Foglieni, Beatrice Villari and Stefano Maffei (Polytechnic University of Milan) Springer International Publishing, 2018 VIII, 115 pages This book provides accessible, comprehensive guidance on service design and enables practitioners approaching the discipline for the first time to develop the strategic mindset needed to […]

3 September 2017

[Book] Think like an anthropologist

Think Like An Anthropologist by Matthew Engelke Pelican, August 2017, 339 pages [Start reading – Amazon link] How does anthropology help us understand who we are? What can it tell us about culture, from Melanesia to the City of London? Why does it matter? For well over one hundred years, social and cultural anthropologists have […]

28 April 2017

[Book] Quantitative Ethnography

Quantitative Ethnography David Williamson Shaffer Boswell Press Available April 2017 > Download Introduction > Watch video presentation This is a book about understanding why, in the digital age, the old distinctions between qualitative and quantitative research methods, between the sciences and humanities, and between numbers and understanding, limit the kinds of questions we can ask, […]

21 April 2017

[Book] The Stuff of Bits – An Essay on the Materialities of Information

The Stuff of Bits: An Essay on the Materialities of Information by Paul Dourish MIT Press, May 2017 264 pages Virtual entities that populate our digital experience, like e-books, virtual worlds, and online stores, are backed by the large-scale physical infrastructures of server farms, fiber optic cables, power plants, and microwave links. But another domain […]

5 April 2017

[Book chapter] Behavioral economics and health

Behavioral Economics and Health Judd B. Kessler and C. Yiwei Zhang Oxford Textbook of Global Public Health 2014 Behavioral Economics combines the insights of Economics and Psychology to identify how individuals deviate from the standard assumptions of economic theory and to build systematic deviations into improved models of human behavior. These models allow researchers to […]

17 November 2016

[Book] Collaborative Ethnography in Business Environments

Collaborative Ethnography in Business Environments Edited by Maryann McCabe Routledge 2017, 138 pages In a global and rapidly changing commercial environment, businesses increasingly use collaborative ethnographic research to understand what motivates their employees and what their customers value. In this volume, anthropologists, marketing professionals, computer scientists and others examine issues, challenges, and successes of ethnographic […]

15 November 2016

[Book] Sensemaking

Sensemaking: The Power of the Humanities in the Age of the Algorithm by Christian Madsbjerg Hachette Books March 2017, 256 pages Inspired by his work with companies like Ford and Coca-Cola, Madsbjerg’s Sensemaking is a provocative stand against the “tyranny” of big data and an impassioned argument that human intelligence, informed by the study of […]

8 November 2016

[Book] Anthropologies and Futures

Anthropologies and Futures: Researching Emerging and Uncertain Worlds Editor(s): Juan Francisco Salazar, Sarah Pink, Andrew Irving, Johannes Sjöberg Bloomsbury Academic May 2017, 288 pages Anthropology has a critical, practical role to play in contemporary debates about futures. This game-changing new book presents new ways of conceptualising how to engage with a future-oriented research agenda, demonstrating […]

8 November 2016

[Book] Woo, Wow, and Win: Service Design, Strategy, and the Art of Customer Delight

Woo, Wow, and Win: Service Design, Strategy, and the Art of Customer Delight by Thomas A. Stewart and Patricia O’Connell Harper Business November 2016, 336 pages In this pioneering guide, two business authorities introduce the new discipline of Service Design and reveal why trying new strategies for pleasing customers isn’t enough to differentiate your business—it […]

29 October 2016

[Book] From Notes to Narrative

From Notes to Narrative: Writing Ethnographies that Everyone Can Read by Kristen Ghodsee The University of Chicago Press 2016, 160 pages Ethnography centers on the culture of everyday life. So it is ironic that most scholars who do research on the intimate experiences of ordinary people write their books in a style that those people […]

22 October 2016

[Book] Org Design for Design Orgs

Org Design for Design Orgs: Building and Managing In-House Design Teams By Peter Merholz and Kristin Skinner Publisher: O’Reilly Media August 2016, 198 pages Design has become the key link between users and today’s complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services […]

26 September 2016

[Book] The Stuff of Bits

The Stuff of Bits – An Essay on the Materialities of Information By Paul Dourish MIT Press, April 2017 264 pages The central topic of The Stuff of Bits is the materialities of information. This term often brings to mind the materiality of information infrastructures— server farms, air conditioning, fiber optic cable routes, and distributed […]

18 September 2016

[Book] The Cyber Effect

The Cyber Effect: A Pioneering Cyberpsychologist Explains How Human Behavior Changes Online Dr. Mary Aiken Spiegel & Grau, August 2016 400 pages A groundbreaking exploration of how cyberspace is changing the way we think, feel, and behave Mary Aiken is the world’s leading expert in forensic cyberpsychology — a discipline that combines psychology, criminology, and […]

24 August 2016

New Human Centred Design toolkit launched for African context

Future by Design, a Human Centred Design (HCD) and customer-centricity consultancy focused on the African continent, has produced an HCD Toolkit (download link) that’s especially appropriate for an African context, and intended for application where rapid results are needed. Drawing on local narrative, symbolism, social norms and visual cues, they have packaged the process in […]

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