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Social change

Daily insights on user experience, experience design and people-centred innovation,
by international UX consultancy Experientia.
Searched by tag:

Social change

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

22 June 2016
A united energy economy: Experientia helps wrap up the CITYOPT Nice pilot project

Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions that it can. It also suggests that the sense of belonging to a local community is a strong motivation for […]

23 May 2016
Experientia white paper: “Conducting clinical trials is about working with patients”

Patient-centricity is one of the defining issues facing clinical trials in the pharma industry. The past few years have seen a growing awareness by pharmaceutical companies of the importance of patient-centricity – but they have also illustrated that not everyone is clear on just what patient-centricity is, or how to achieve it. After using UX […]

12 April 2016
The latest on innovation in Energy Efficient Buildings: annual round-up of EU Commission projects

Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]

8 March 2016
Behavioral modeling – Shaping cultural change and behavioral evolution

One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]

1 March 2016
Singapore’s main newspaper on Experientia’s design with the elderly

Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

23 July 2016

Emerging social roles for life in 2025

Over the last five years Ericsson’s Networked Society Lab has been exploring what social life in 2025 might mean. How have 20th structures of industrialization been challenged? What is happening with life and lifestyles right now? In what direction are we moving? How are values and attitudes changing? And what clusters of different lifestyles do […]

22 July 2016

[Book] Overcomplicated (or when systems go feral)

Overcomplicated: Technology at the Limits of Comprehension by Samuel Arbesman Current (Penguin Randomhouse), July 2016 256 pages Abstract Why did the New York Stock Exchange suspend trading without warning on July 8, 2015? Why did certain Toyota vehicles accelerate uncontrollably against the will of their drivers? Why does the programming inside our airplanes occasionally surprise […]

22 July 2016

A nudge toward participation: Improving clinical trial enrollment with behavioral economics

A nudge toward participation: Improving clinical trial enrollment with behavioral economics Eric M. VanEpps, Kevin G. Volpp and Scott D. Halpern (University of Pennsylvania) Science Translational Medicine – 20 Jul 2016 Vol. 8, Issue 348, pp. 348fs13 Interventions informed by behavioral economics can address barriers to patient enrollment in clinical trials and improve recruitment efforts. […]

11 July 2016

[Book] LEAP Dialogues: Career Pathways in Design for Social Innovation

LEAP Dialogues: Career Pathways in Design for Social Innovation Edited by Mariana Amatullo, with Bryan Boyer, Liz Danzico and Andrew Shea Published by Designmatters at ArtCenter College of Design July 2016, 360 pages The professional landscape for design in social innovation has reached a critical moment. Designers are now acting as mediators, synthesizers and key […]

29 June 2016

UX in government: Why we need to stop calling it “citizen experience”

Cultural anthropologist Jamie Lee writes that she is fully on board with UX’s role in the public sector, and that she is an advocate for its unique role in more ethical governance with, rather than just for, communities. She just can’t understand choosing to call it “Citizen Experience.” In this article she articulates why, and […]

28 June 2016

Politicians need to commit to ethnographic research if they want to understand people

Business anthropologist Simon Roberts has campaigned hard for the “Remain” side in the UK referendum and is deeply disappointed. He now explores a topic that I too have been arguing for some time now: Politicians, political parties and those in power, he says, “need to radically rethink how they understand the people they purport to […]

28 June 2016

[Book] The Ethics of Influence: Government in the Age of Behavioral Science

The Ethics of Influence: Government in the Age of Behavioral Science by Cass R. Sunstein Cambridge University Press, September 2016 In recent years, ‘Nudge Units’ or ‘Behavioral Insights Teams’ have been created in the United States, the United Kingdom, Germany, and other nations. All over the world, public officials are using the behavioral sciences to […]

22 June 2016

A united energy economy: Experientia helps wrap up the CITYOPT Nice pilot project

Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions that it can. It also suggests that the sense of belonging to a local community is a strong motivation for […]

25 May 2016

[Book] The Fourth Revolution: How the Infosphere is Reshaping Human Reality

The Fourth Revolution: How the Infosphere is Reshaping Human Reality by Luciano Floridi Oxford University Press, 272 pages Reprint edition (May 17, 2016) Who are we, and how do we relate to each other? Luciano Floridi, one of the leading figures in contemporary philosophy, argues that the explosive developments in Information and Communication Technologies (ICTs) […]

19 May 2016

Transition design as postindustrial interaction design

The School of Design at Carnegie Mellon University has started talking about ‘Transition Design.’ In his long reflection about this new kind of design practice, Cameron Tonkinwise, CMU’s Director of Design and Doctoral Studies, writes: Transition refers to phased change – not revolution or sudden shifts, but a sustained process of multi-faceted transformation. To transition […]

2 April 2016

Special Issue: Digitised Health, Medicine and Risk

Health Risk & Society is a new international scholarly journal devoted to a theoretical and empirical understanding of the social processes which influence the ways in which risks are taken, communicated, assessed and managed in relationship to health and health care. They have just published a special issue on Digitised Health, Medicine and Risk, edited […]

1 April 2016

Should financial advisors nudge their clients?

Should advisors nudge clients to make prudent saving and spending decisions, asks Morey Stettner in Investor’s Business Daily. Or should they step aside after educating clients and laying out the options? Some economists argue that nudging gets people to do the right thing by default. For example, individuals with tax-deferred savings accounts can automatically allocate […]

17 March 2016

Let’s See What We Can Do: Designing Agency

In a Medium essay that we missed during the Christmas break, Dr Dan Lockton asks how we can invert ‘design for behaviour change’ and apply it from below, enabling people to understand, act within, and change the behaviour of the systems of society and the environment? We need, he says, “design that enables people to […]

15 March 2016

[Book] The Smarter Screen

The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior by Shlomo Benartzi Penguin Random House October 2015, 256 pages A leading behavioral economist reveals the tools that will improve our decision making on screens Office workers spend the majority of their waking hours staring at screens. Unfortunately, few of us are aware of […]

8 March 2016

Behavioral modeling – Shaping cultural change and behavioral evolution

One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]

5 March 2016

How the World Bank is ‘nudging’ attitudes to health and hygiene

Many of the problems governments and NGOs in developing countries are trying to fix are at least partly behavioural. This is where nudge theory comes in. It is about using insights from behavioural science to identify reasons why people make bad choices, such as smoking or failing to pay taxes on time, and then testing […]

4 March 2016

Collaborative consumption: from value for users to a society with values

Four European Union consumers associations – OCU (Spain), Altroconsumo (Italy), DECO-Proteste (Portugal) and Test-Achats/Test Aankoop (Belgium) – in collaboration with Cibersomosaguas Research Group (Universidad Complutense of Madrid) and Ouishare Spain, came together to undertake a pioneering research project on the collaborative consumption phenomenon from the point of view of its effect on consumers and society. […]

1 March 2016

Singapore’s main newspaper on Experientia’s design with the elderly

Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]

20 February 2016

We are hopelessly hooked (to digital devices)

In his review of four recent books (see below), Jacob Weisberg explores in the New York Review of Books what it means to shift overnight from a society in which people walk down the street looking around to one in which people walk down the street looking at machines. His conclusion is not optimistic: Aspirations […]

16 February 2016

The new face of behavioral change in healthcare

Glen de Vries argues that tracking basic biology can create positive reinforcements for health-related behaviors?. Yet, he is faced with a challenge: those who actively track their health metrics still represent a minority of consumers, while most people who should be keeping track of health metrics don’t. To address this conundrum, he sees an immense […]

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