Cellphone gaming lacks pull, report shows [The Washington Post]

Mobile phone game
When it comes to buying and playing video games on a mobile phone, many people have tried it — but few ever try it again.

A report by Seattle-based M:Metrics released yesterday found that prices, choice and lack of interest were the biggest factors that have kept cellphone video game sales from growing in the United States [as well as the UK and Germany].

Less than 3 percent of cellphone users are buying and playing games on their phones — and that number hasn’t grown much in recent months.

The M:Metrics report comes a day after a report from research firm NPD Group found that, despite the popularity of camera phones, only 20 percent of users take and transmit pictures with them.

Read full story
Read M:Metrics press release
Read NPD Group press release

(via Bob Jacobson)

Leave a Reply