A recent crush of smartphone and tablet apps claim to make hard decisions easier, and the range of ethical dilemmas they can weigh in on will only increase. At this rate, Siri 5.0 may be less a personal assistant than an always-available guide to moral behavior. But depending on a digital Jiminy Cricket may be a regressive step away from what makes us all real, write Evan Selinger and Thomas Seager in Slate Magazine.
“Michael Schrage, research fellow at MIT Sloan School’s Center for Digital Business, gives us a glimpse into what the next generation of apps might do. While discussing potential developments in “promptware” platforms that cue ideal behavior (for instance, sense that we’re exhausted and recommend we should pause before making an important call), he notes that an app in the works will enable users to determine whether they speak too much in critical situations (like business meetings) and make real-time corrections to improve their performance. He speculates large-scale adoption might do more than change personal behavior. It could transform ethical norms—the very fabric of what members of a society expect from one anothe”
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Patient-centricity is one of the defining issues facing clinical trials in the pharma industry. The past few years have seen a growing awareness by pharmaceutical companies of the importance of patient-centricity – but they have also illustrated that not everyone is clear on just what patient-centricity is, or how to achieve it. After using UX […]
Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]
One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]
Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]
Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]