Payne was recently asked by IxDA NY’s local leadership to lead a workshop on Ethnography for User Experience. His goal was to provide the attendees, a group of 25 interaction designers, some working principles of ethnography that they could adapt to their day-to-day design work; in essence, to help them shape a more “ethnograph-ish” approach to user experience design.
As he prepared the workshop materials, Payne suggested to the IxDA organizers that Zuccotti Park (or Liberty Square, depending on your persuasion) might be a good research site. For the uninitiated, this is the nexus of the global Occupy Wall Street movement. Ground Zero for “We are the 99%.” At that point, in early November, Payne hadn’t yet visited the park, but everything he was reading and hearing about it made it seem an ideal (if perhaps a bit risky) site for a group of eager workshop attendees to get some real-world experience putting ethnographic principles into practice.
They took on the task of trying to understand how the occupiers communicated and coordinated within the group and with other occupy sites around the world. Their design goal was to gather information to inform the design of digital products that could help that communication and coordination process.
We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.
Patient-centricity is one of the defining issues facing clinical trials in the pharma industry. The past few years have seen a growing awareness by pharmaceutical companies of the importance of patient-centricity – but they have also illustrated that not everyone is clear on just what patient-centricity is, or how to achieve it. After using UX […]
Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]
One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]
Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]
Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]