10 February 2011

Experientia at Milan service design conference

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Design dei Servizi
Experientia will present its expertise in service design next week, at a conference specially dedicated to raising the profile of service design as a discipline.

In an example of the vital role that services play in our economies, this year the prestigious Design Index prize offered by the Italian Design Association ADI (Associazione per il Disegno Industriale) will include a category for service design.

To promote the new category and highlight the growing importance of the discipline, the ADI will hold a Design dei Servizi conference in Milan on February 15th.

Experientia service designer Camilla Masala will present the innovative service design elements in the ongoing Low2No carbon emissions project.

The future low-carbon emissions block in Jätkäsaari, Helsinki will house environmentally sustainable services including grocery stores offering local food, an ecological laundry, public sauna, café and opportunities for small-scale urban cultivation. The presentation will focus on Experientia’s role in developing the retail strategy’s mixed use approach, sustainable ethics and participatory design methods.

The conference aims to contribute to the mapping, evaluation and development of service design, bringing service offerers together with design agencies who operate in this field.

The conference is organised by the Commissione tematica Design dei Servizi dell’Osservatorio permanente at Design ADI, together with the Centro Design dei Servizi del Dipartimento Indaco-Politecnico di Milano (DES), in collaboration with Domus Academy, Fondazione Housing Sociale (FHS), Laboratori Fabbrica del Vapore (FDV LAB), Nova24 – Il Sole24Ore, and Living24.

The event is open to the public, and will be conducted in Italian.

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