25 July 2012

Experientia collaborating with UCLA Anderson School of Management

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Experientia is one of 15 Italian companies and 53 companies worldwide participating in UCLA’s exclusive 2012 Global Access Program (GAP).

GAP pairs Fully Employed MBA (FEMBA) students with international companies to develop a comprehensive business strategy that enables the companies to move to the next stage of their corporate development.

Run by the UCLA Anderson School of Management, the GAP program provides students with a challenging real world opportunity to apply the tools they have learned.

Last week, Experientia executives travelled to Los Angeles, for the first of two meetings with its team of five fully employed students (average age: 32), to define the objectives for the study. In six months time, they’ll return to LA, for the students’ formal business plan presentation focused on Experientia’s future opportunities in the North American market.

Experientia was selected for its qualities of excellence, strong propensity for innovation, and continued growth in the last years, as it seeks to channel its expansion in international directions.

The Piedmont region participation in the programme (10 out of 15 Italian companies) is substantially supported by the Torino Chamber of Commerce [Italian text, but English video].

A pleasant surprise on arrival in Los Angeles was the news that Experientia turned out to be the company – out of 53 – that was most selected by the students.

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

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