Ethnographic research by the Ericsson User Experience Lab, in collaboration with Trendethnography, aimed to discover unconscious behaviour related to health and to describe patterns of action.
The study looked at events or insights that resulted in change. These turning points are essential in our life stories as they give direction and emphasise the contrasts between before and after.
The post hints at an extensive study (which I would love to read), but in essence only contains some quick insights:
– The persons we met in the study often talked about their lives as two or more distinct parts
– Feelings of success and accomplishment are crucial to sustain an ongoing change
– People often try to make their change measurable and visible
– Routines are also important to maintain change
We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.
Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]
One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]
Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]
Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]
Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015