11 November 2009

Nokia The Way We Live Next 3.0

Be the first to share

The Way We Live Next
The third edition of Nokia’s The Way We Live Next conference took place yesterday and today in Espoo, Finland.

Nokia’s blog, Nokia Conversations, reports on a few of the keynote presentations:

Nokia’s vision of the future
by Heikki Norta, Nokia’s Head of Corporate Strategy
Smart ecosystems sits at the centre of our mobile life five years from now. That’s what Nokia’s head of corporate strategy Heikki Norta outlined this morning when he talked about what life will be like in 2015. During a short video, we saw how a combination of devices and services worked together to de-clutter life. This comes from a background that’s seeing the relationship between consumers and brands evolve from a monologue right now through a conversation and into a continuos relationship. The idea is simply to help users manage their lives better and enable them to create, share and get the most out of life.
Read more
Watch video (RECOMMENDED)
Download presentation

The opportunities for the future
by Oskar Korkman, Nokia’s Head of Opportunity Identification in Consumer & Customer Insights
Trend research plays a key role in understanding what’s going to happen in the future. Creating an understanding of how people’s needs are changing and evolving helps create a clearer idea of where the opportunity for next generation products and services. Oskar Korkman is head of opportunity identification in consumer insights at Nokia and today he shared some of his thoughts for how we’re going to evolve. For Oskar, it’s all about relationships, with everything from strangers to plants firmly in his sights.
Read more

Some other presentation downloads:
Multiplying our efforts by Henry Tirri, SVP, Head of Nokia Research Center
Communities creating Computers – Computers connecting Communities by Peter Schneider, Head of Technology Marketing, Maemo Devices, Nokia
Communities of the Future by Purnima Kochikar, VP, Head of Forum Nokia & Developer Community
Go mobile with cash by Teppo Paavola, VP, General Manager of Mobile Financial Services, Nokia

See also a few articles in Wired UK:
Social apps and open-source research
Nokia gets intimate with haptic technology

Be the first to share
2 February 2016
The secret UX issues that will make (or break) self-driving cars
In an unassuming research lab, Volkswagen is solving problems that Tesla and Google haven't come close to cracking. Cliff Kuang reports for Fast Company. In his article he features the work of Brian Lathrop, who runs …
30 January 2016
Is design thinking the next big thing for U.S. power?
The U.S. Army is already using design thinking to inform its battle doctrine, and now voices go up to apply it to US foreign policy as well. Design Thinking Comes to the U.S. Army by Roger Martin The …
30 January 2016
Design thinking for museums
The Design Thinking for Museums site is the outcome of a 2012 partnership between the San Francisco Museum of Modern Art (SFMOMA) and Stanford’s Hasso Plattner Institute of Design (d.school). It is conceived as a …
29 January 2016
[Report] Consumers more frustrated by smart home apps than devices
New report by Argus Insights suggests disappointing apps break user experience, may cause decline in consumer delight over time. The Smart Home ecosystem comprises both hardware devices and software apps and together they are supposed to …
29 January 2016
Replacing Personas with Characters
Because personas focus on creating a story made up of a customer’s attributes, instead of a story that explains a purchase, personas leave the brain in a unsatisfied state, argues Alan Klement. To fix this, …
28 January 2016
The Power of Privacy – documentary film
In this half-hour film (commissioned by The Guardian and Silent Circle), Aleks Krotoski travels the world to undergo challenges that explore our digital life in the 21st century. Watch her be stalked and hacked, fight to …
27 January 2016
Human-machine interactions and the coming age of autonomy
Melissa Cefkin is a Principal Scientist & Design Anthropologist at Nissan Research in Silicon Valley where she explores the potential of having autonomous vehicles as interactive agents in the world. In an article that was published …
27 January 2016
Remaking Ford into a user experience-driven company
Ford CEO Mark Fields recently declared that Ford would be remade as a user-experience driven company: "We have obviously a lot experience in the car business, over 113 years, and our differentiation is going to be …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

1 January 2016
For when things get personal…
13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

See all articles