17 December 2007

Peter Merholz interviews Don Norman

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Donald Norman
Peter Merholz did an hour-long interview with Donald Norman, who just published a new book: The Design of Future Things.

According to the Adaptive Path blog, the interview deals with: “adaptive cruise control, ubiquitous computing, human plus machine, “user experience,” “affordances,” asking the right questions, coupling design with operations, busting down silos, TiVo has never made any money, Palm, many reasons for the Newton’s failure, boss as an absolute dictator, Henry Dreyfuss and John Deere, design evolving from craft to profession, systems thinking, “T-shaped people,” observing the world, and water bottle caps.”

I personally liked their conversation about the importance of clear conceptual definitions, the new and exciting course about management, design and operations that Don is teaching at Northwestern University, and the deep historic roots of user experience research within cognitive science and the design world.

Listen to interview (50 mb, 54 min.)

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