1 May 2006

Steelcase launches healthcare focused organisation

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Nurture by Steelcase
Steelcase Inc., a global office environments manufacturer (and owners of IDEO), today announced the launch of Nurture by Steelcase, a new organisation focused on the healthcare environment.

“Nurture by Steelcase has a bold vision to shape and improve the future of healthcare delivery,” said Michael I. Love, president, Nurture by Steelcase. “Nurture concentrates on space and environments and how products within those environments can help make them more comfortable, more efficient and more conducive to the healing process.”

Nurture brings a holistic viewpoint to healthcare environments and works with doctors, nurses and other healthcare professionals to gain valuable insight into environments that promote healing. Nurture partners with architects, designers and organizations such as Planetree and The Center for Health Care Design’s Pebble Project to research and develop the best possible healthcare environment solutions.

During the past two years, members of the current Nurture team conducted ethnographic research at leading health facilities to evaluate a wide variety of interactions in numerous healthcare environments — especially how caregivers perform their duties and how patients receive their care. “Our team digs deep to evaluate what works, and what could work better,” said Love. “We ask why — and why not? And we continually come away convinced that with all of us working together, we can make healthcare better — without question.”

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