6 September 2012

The new face of digital populism: The Netherlands

Be the first to share

Ahead of next week’s Dutch election, the UK think tank Demos launched Populism in Europe: Netherlands, which analyses the rise of Geert Wilders’ Partij voor de Vrijheid, through an analysis of its Facebook fans.

Nationalist populist parties and movements are growing in support throughout Europe. These groups are known for their opposition to immigration, their ‘anti-establishment’ views and their concern for protecting national culture. Their rise in popularity has gone hand-in-hand with the advent of social media, and they are adept at using new technology to amplify their message, recruit and organise.

Geert Wilders and his Partij voor de Vrijheid (PVV) in the Netherlands are perhaps the best known of these new movements, enjoying steady growth since being founded in 2004. In the 2010 parliamentary election, the PVV won 24 seats, which made it the third largest party in the Netherlands, and gave it a keyrole in keeping the minority government of Mark Rutte in office. The PVV places strong emphasis on the need to address immigration and what it sees as a failed multicultural policy, with Wilders being well known for his often incendiary remarks about Islam. Recently, Wilders has been directing more of his attention toward the EU: opposing the deficit reduction plan, and Brussels more generally.

This report presents the results of a survey of Facebook fans of the PVV. It includes data on who they are, what they think, and what motivates them to shift from virtual to real-world activism. It also compares them with other similar parties in Western Europe, shedding light on their growing online support,and the relationship between their online and offline activities. This report is the fourth in a series of country specific briefings about the online supportof populist parties in 12 European countries, based on our survey of 13,000 Facebook fans of these groups.

The publication is part of the Demos investigation series into digital populism, which already launched previous reports on Hungary (January 2012) and Denmark (May 2012).

Be the first to share
13 February 2016
“How we used design research to launch The New York Times en Español”
A year ago Juliette Melton led a design research field project to explore how The Times could best share its journalism with the Spanish-speaking world. What the team learned from that in-depth research — as well as …
13 February 2016
[Paper] Understanding user motivations and drawbacks related to product repair
Understanding User Motivations and Drawbacks Related to Product Repair By Nazli Terzioglu, Dan Lockton, Clare Brass (Royal College of Arts) Conference Paper, Sustainable innovation 2015 The Centre for Sustainable Design, London This paper presents the findings from an exploratory …
30 January 2016
[Book] Asian Perspectives on Digital Culture
Asian Perspectives on Digital Culture: Emerging Phenomena, Enduring Concepts Edited by Sun Sun Lim, Cheryll Soriano Routledge, 2016 214 pages Abstract In Asia, amidst its varied levels of economic development and diverse cultural traditions and political regimes, the Internet and …
29 January 2016
[Report] Consumers more frustrated by smart home apps than devices
New report by Argus Insights suggests disappointing apps break user experience, may cause decline in consumer delight over time. The Smart Home ecosystem comprises both hardware devices and software apps and together they are supposed to …
27 January 2016
Human-machine interactions and the coming age of autonomy
Melissa Cefkin is a Principal Scientist & Design Anthropologist at Nissan Research in Silicon Valley where she explores the potential of having autonomous vehicles as interactive agents in the world. In an article that was published …
27 January 2016
The privatization of human rights: illusions of consent, automation and neutrality
The privatization of human rights: illusions of consent, automation and neutrality by Emily Taylor Published by the Centre for International Governance Innovation and Chatham House 2016 The Internet enables the free flow of information on an unprecedented scale …
26 January 2016
The computational anthropologist
When people think of quantitative analytics, big data, and statistics, they rarely picture an anthropologist. The truth is that although anthropology is well known for gathering qualitative data, anthropologists are trained to understand all kinds …
21 January 2016
Target CEO goes on ethnographic tour of customers’ homes
Target CEO Brian Cornell’s quest to understand shoppers takes him inside customers’ homes, looking in their cupboards and closets during pre-arranged visits. The Target Corporation is the second-largest discount retailer in the United States, behind Walmart. …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

1 January 2016
For when things get personal…
13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

See all articles