11 July 2007

UXmatters July 2007 issue

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Five new articles in the July 2007 issue of UXmatters, the user experience web magazine:

Your design is infringing on my patent: the case against user interface and interaction model patents and intellectual property
By Paul J. Sherman
“Despite what the intellectual property lawyers and patent-squatter holding companies claim, many studies across many industries and domains have established that patents inhibit competition and stifle innovation. […] Open standards and narrowly scoped patents that cover unique solutions to limited problems encourage healthy competition and help build vibrant, free markets. And they would also lead to greater opportunities for all of us who work in user experience.”

What puts the design in interaction design
By Kevin Silver
“Interaction designers need to embrace the magic—by realizing that design is rooted deep beneath the aesthetic surface and provides a process that reacts easily to misfits in context.”

From reluctance to enjoyment: my journey through CHI 2007
By Isabelle Peyrichoux
“On Sunday, April 29, 2007, when flying from Montréal to San Jose to attend my first CHI conference, I worried I might have made the wrong decision by choosing CHI as my conference for this year. […] Surprisingly, just four days later, my mood was exactly the opposite: I just didn’t want to leave San Jose and my fellow CHI attendees, with whom I’d had so much fun. I was ecstatic about my CHI experience. What happened in those four days that made me go from one extreme feeling to its opposite? It’s all about international usability, peanut butter, candies, and field studies.”

Conference review: CHI 2007
By Pabini Gabriel-Petit
“I had a wonderful time at CHI despite the limited amount of content for designers and my being unable to get into the courses I’d wanted to attend. I particularly regret missing Kim Goodwin’s course, “Where Usability Meets Desirability: Visual Design with Personas and Goals.” I heard it was great. To enable CHI to reach its full potential in coming years, I hope its organizers take an iterative approach to designing the conference and solve the problems that exist.”

Comparing UXD business models
By Jim Nieters and Garett Dworman
“The CHI 2007 Management Special Interest Group (SIG), “Comparing UXD Business Models,” [enabled] participants [to] compare different models of UX organizational design. Our intent was to share experiences and systematically explore them in the hope that this information will aid companies in structuring their internal UX functions. To this end, we generated SWOT (Strengths, Weaknesses, Opportunities, and Threats) analyses of four UX business models. In this article, we are sharing what we learned by performing SWOT analyses on several UX business models during the SIG.”

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18 October 2016
Behavioral economics, UX design and insurance
The key to unlocking the insurance industry, writes Richie Hecker in TechCrunch, is understanding behavioral economics. The most successful players in insurance tech, he says, will win by rounding the edges on existing products. "Don’t …
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Interaction Design is dead. What now?
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Flaws of the Smart City – A design friction kit
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New Masters in Interaction Design in Italy
Gillian Crampton Smith (among others former director of the legendary Interaction Design Institute Ivrea) and Philip Tabor (among others fomer director of the Bartlett School of Architecture) will direct a new Master in Interaction …
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Three new reports on behavioural science applied to policy making
European Commission There is growing recognition that behavioural insights (BIs) – by shedding light on how people actually make choices – help deliver more effective policies and complement traditional forms of intervention. The Behavioural Insights Applied …
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Better decisions by design: applied behavioral science
Can we design a decision aid that gives us health information we need and counters our biases so that we end up more knowledgeable and confident in our preference? This is the challenge that …
5 September 2016
Great engine, but the fuel seems poor. Discussing insight development in corporate marketing
The September issue of the Harvard Business Review (HBR) contains a lengthy essay, entitled Building an Insights Engine, on how Unilever has created the organizational capabilities to "transform data into insights about consumers’ motivations and …

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5 September 2016
Great engine, but the fuel seems poor. Discussing insight development in corporate marketing

The September issue of the Harvard Business Review (HBR) contains a lengthy essay, entitled Building an Insights Engine, on how Unilever has created the organizational capabilities to “transform data into insights about consumers’ motivations and to turn those insights into strategy.” The article was written by Frank van den Driest and Keith Weed of a […]

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Behavioral modeling – Shaping cultural change and behavioral evolution

One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]

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