In his review of four recent books (see below), Jacob Weisberg explores in the New York Review of Books what it means to shift overnight from a society in which people walk down the street looking around to one in which people walk down the street looking at machines.
His conclusion is not optimistic:
Aspirations for humanistic digital design have been overwhelmed so far by the imperatives of the startup economy. As long as software engineers are able to deliver free, addictive products directly to children, parents who are themselves compulsive users have little hope of asserting control. We can’t defend ourselves against the disciples of captology by asking nicely for less enticing slot machines.
Reclaiming Conversation: The Power of Talk in a Digital Age
by Sherry Turkle
Penguin, 436 pp.
Alone Together: Why We Expect More from Technology and Less from Each Other
by Sherry Turkle
Basic Books, 360 pp.
Reading the Comments: Likers, Haters, and Manipulators at the Bottom of the Web
by Joseph M. Reagle Jr.
MIT Press, 228 pp.
Hooked: How to Build Habit-Forming Products
by Nir Eyal with Ryan Hoover
Portfolio, 242 pp.
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The September issue of the Harvard Business Review (HBR) contains a lengthy essay, entitled Building an Insights Engine, on how Unilever has created the organizational capabilities to “transform data into insights about consumers’ motivations and to turn those insights into strategy.” The article was written by Frank van den Driest and Keith Weed of a […]
This week Experientia joins our colleagues and peers in Minneapolis at EPIC 2016, the premier international gathering on ethnography and design in industry. The theme for the conference this year is Pathmaking, emphasizing the power of ethnography to create transformative innovation, growth and strategic success for companies, industries and communities. On the second day of […]
Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions that it can. It also suggests that the sense of belonging to a local community is a strong motivation for […]
Patient-centricity is one of the defining issues facing clinical trials in the pharma industry. The past few years have seen a growing awareness by pharmaceutical companies of the importance of patient-centricity – but they have also illustrated that not everyone is clear on just what patient-centricity is, or how to achieve it. After using UX […]
Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]
One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]