6 September 2010

Juicy stories and more

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UX Matters
Four new articles in today’s edition of UXmatters:

Juicy stories sell ideas
By Whitney Quesenbery and Kevin Brooks
Storytelling fits into the design process in many places. You probably know that collecting stories is key to user research and ensuring your UX designs tell a clear story makes the resulting user experiences better. But in this column, we’ll focus on that big moment when you have something to share and want everyone on your team to pay attention.

Three reasons why persuasive design isn’t enough to influence change
By Colleen Jones
While there is a lot to like about using design to improve our behavior and our world, achieving that is a tall order. If persuasive design is going to work on a large scale it needs to be complete. Colleen Jones lists three reasons why persuasive design is not enough to make all of its good intentions come to life.

Recruiting participants for unmoderated, remote user research
By Jim Ross
It seems new, online tools for conducting unmoderated, remote user research emerge every week. While this method of doing user research and these tools have generated a lot of interest and discussion, it is also important to consider how best to recruit participants for unmoderated studies. Though one might assume this would be similar to recruiting for moderated studies, very different methods of recruiting are necessary to find the large number of representative participants unmoderated studies require and convince them to participate.

Usability for mobile devices
By Demetrius Madrigal and Bryan McClain
The mobile space is the new Wild West of technology. Much like the Web during the 1990s, mobile is the new domain at the forefront of innovation. Users are discovering new capabilities, integrating them with their daily lives, and experiencing new interaction models. The tech equivalent of indie bands, independent developers—working solo or in small teams—can create innovative new software in the form of mobile applications. These apps have the potential of launching a few software engineers from dorm rooms and garages into tech giants, in the tradition of Google or Facebook. Of course, accompanying this new era of innovation is a new set of usability concerns for software that runs on mobile devices small enough to fit in your pocket, which you can use while simultaneously walking around and interacting with the world around you.

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19 January 2017
Social science must return to qualitative research to understand social and political shifts
Social science has become increasingly beholden to analysis derived from big data: large numerical sets analysed computationally, write Pamela Prickett and Elaine Howard Ecklund of Rice University. This, they say, "has brought us much insight …
19 January 2017
Don Norman on what Apple, Google and Tesla get wrong
Don Norman is a technological optimist. The author of The Design of Everyday Things and head of UC San Diego's Design Lab believes that artificial intelligence might only take the worst parts of our jobs, …
19 January 2017
[Report] Behavioural Insights at the United Nations – Achieving Agenda 2030
In 2016, the UNDP Innovation Facility collaborated with the newly engaged UN Behavioural Science Advisor to work on behaviorally-informed design with 8 UNDP Country Offices in all 5 regions: Bangladesh, Cameroon, China, Ecuador, Jordan, Moldova, …
8 January 2017
The complexity of plastic bags
As societies face increasingly complex problems, design is emerging as the tool to solve some of Asia's biggest issues. Through field trips with designers skilled in human-centered design, the team behind Ethnographers' Field Guide to …
23 December 2016
Innovative PhD dissertations at Harvard use ethnographic methods to understand organizational culture
Three innovative PhD dissertations have been published at the Harvard Business School's Doctoral Program on Organizational Behavior that use ethnography and qualitative research to understand and map organizational culture: Curtis K. Chan Chan’s research (The Double-Edged Sword …
19 December 2016
Australia’s Digital Ethnography Research Centre on experiencing the digital in everyday life
The Digital Ethnography Research Centre (DERC), part of RMIT University, focuses on understanding a contemporary world where digital and mobile technologies are increasingly inextricable from the environments and relationships in which everyday life plays out. …
18 December 2016
Why UX research is business research
Libby Maurer, UX leader at Widen Enterprise (a content technology company specializing in digital asset management software and content production services), makes a strong case for the value of UX research in a hardcore business …
19 November 2016
A conversation with Dan Ariely about what shapes our motivations
A professor of psychology and behavioral economics at Duke University, Dan Ariely relentlessly examines our assumptions about ourselves—and finds they’re often totally misconstrued. We think, for example, that money is our main motivator in the …

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