Category Culture

Behavioral science driven public policy “led astray”

What nudge theory got wrong
Many behavioral scientists propose and test interventions that attack policy problems by seeking to change individual behavior (adopting an “i-frame”) rather than the system in which they operate (an “s-frame”). Such i-frame interventions, which typically have small or null effects, reduce support from more effective systemic actions (such as regulation and taxation). For this reason, researchers advocating i-frame solutions may have unwittingly helped promote the interests of corporations who oppose systemic change.

Mind the gaps: how experience data can help fight climate change

The climate progress survey
A study by the World Economic Forum, Qualtrics and SAP suggests we are far from reaching a consensus about who is responsible for taking action on climate change and who is trusted to do so
Results suggest 81% of people say businesses are primarily responsible for taking action on climate change, yet only 28% trust businesses’ claims about sustainable practices.