Category Methods

UX needs a sense of urgency about AI

Image by MidJourney
"UX professionals must seize the AI career imperative or become irrelevant", writes Jakob Nielsen in his blog UX Tigers, particularly with current AI-driven tools being "far from user-friendly with their clunky, prompt-driven interfaces", and with adult (digital) literacy being what it is.

[Book] Think Like a UX Researcher

Book
In this newly revised Second Edition, you'll find six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can’t directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.

Ericsson on AI ethics

AI and ethics
This report by the IndustryLab of Ericsson, the Swedish multinational, aims to introduce the ethics of AI and explore how this fast-growing technology needs to align with humans’ moral and ethical principles if it is to be embraced by society at large.

Voting, fast and slow

Rousseau
The online voting platform that was used by Italy's Five Star Movement to select the candidates for the 2013 parliamentary elections didn't take account of human decision heuristics and cognitive shortcuts, research shows. Candidates were more likely to attract votes if they appeared towards the top of the screen and if they appeared more likeable from the self-uploaded picture.