24 February 2006

Philips researcher provides cognitive science angle on experience economy

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Mark Van Doorn of Philips Research published a short paper on the website of the European Centre for the Experience Economy, that provides a cognitive science angle on the experience economy.

"Many views on the experience economy start with the behavior of actors in society at large and try to understand and explain their dynamics. In other words, the focus is on the external, objective, physical world of experience."

"But since experiences are inherently personal and only exist in our own internal, subjective, mental
universe it is interesting to start from the inside and see what cognitive science that studies human perception and cognition can tell us about the central role of experience and story."

"This article is therefore quite literally an inside story about the experience economy and the pervasiveness of story and text."

Download article (pdf, 200 kb, 11 pages)

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