24 August 2009

Predicting what mobile phones will do for us next

Be the first to share

Breathe
Cambridge Design Partnership and Instrata, a Cambridge-based user experience specialist, recently teamed up to approach mobile communications innovation from the experience of the consumer.

More in particular, the team developed some ideas into new device and service concepts focussing on three key areas: the tactile experience, personalisation and practical enhancements.

Breathe
Breathe is a phone that comes alive – it is responsive, tactile and highly personal. Mobiles go everywhere with us; they have become accessories; and they have the potential to offer enormous pleasure through their physical expression. Breathe is a concept that responds to the need to produce a more emotional experience. Breathe recognises and responds to friends calling, the music playing, new pictures, and people’s own touch. It is perfectly weighted and shaped to fit in the palm of our hand, with colour changes, ripple effects and vibrations bringing it to life. It responds to who we are and comes alive with everything we do.

Choice
Choice gives people options every time they take a phone out with them. They can take a larger handset, which has all the features packed in and is ready to go for a day at work. Or they can select a smaller handset, which they can pop into their top pocket for a trip to the shops or into a clutch bag on a night out. The Choice Sync Station keeps their handsets synchronized with contacts and data while providing simple services such as automated backup and recharge. All handsets stay charged with up to date phonebooks ready to go when you are.

SeeUs
A video call from a mobile is so difficult to make that many people never bother. Holding a phone out with the camera trained on your face while the caller at the other end does the same, is both tricky and uncomfortable. The SeeUs clamshell phone makes it easier by simply adding more stop positions to its hinge to allow the phone to act as a tripod for its cameras. It gives people the option to set the phone on a surface for shake-free imaging and an effortless call and offers an integrated handsfree kit.

Read full story

Be the first to share
29 January 2016
[Report] Consumers more frustrated by smart home apps than devices
New report by Argus Insights suggests disappointing apps break user experience, may cause decline in consumer delight over time. The Smart Home ecosystem comprises both hardware devices and software apps and together they are supposed to …
28 January 2016
The Power of Privacy – documentary film
In this half-hour film (commissioned by The Guardian and Silent Circle), Aleks Krotoski travels the world to undergo challenges that explore our digital life in the 21st century. Watch her be stalked and hacked, fight to …
27 January 2016
Human-machine interactions and the coming age of autonomy
Melissa Cefkin is a Principal Scientist & Design Anthropologist at Nissan Research in Silicon Valley where she explores the potential of having autonomous vehicles as interactive agents in the world. In an article that was published …
27 January 2016
Remaking Ford into a user experience-driven company
Ford CEO Mark Fields recently declared that Ford would be remade as a user-experience driven company: "We have obviously a lot experience in the car business, over 113 years, and our differentiation is going to be …
26 January 2016
Designing for Crisis, Design for Real Life
It’s easy to design for the idealized user, someone who’s smart, calm, and informed. It’s less easy, and thus more important, to design for a more realistic user: still smart, but harried and uncertain. The …
20 January 2016
Forrester Research: Mobile marketing companies lack ethnographic capabilities
In June 2015, Google commissioned Forrester Consulting to evaluate how prepared mobile marketers are to deliver to consumers during quick mobile "moments" - i.e. — instances when they reflexively turn to their devices to act …
18 January 2016
Digital media companies need to make user experience a priority — or else
Digital publishing, seeming perpetually up against terrible economics that prize quantity over quality, has reached a point where navigating it is akin to “walking across a sticky cinema store,” according to Barbarian Group executive director …
11 January 2016
How Eataly has redefined the third place to create a new customer experience
This short reflection on Eataly by Sergio Gutierrez, Ankur Johar, Christian Lillo, Anjali Singh and and Sofia Sourtzis positions it as a "third place". Ray Oldenburg introduced the concept of the third place in 1989 in …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

1 January 2016
For when things get personal…
13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

See all articles