The strategic arc of interaction design
“As designers of interactions broaden their perspective and take a higher level view of the problem, they simultaneously make another transition: they stop solving interaction design problems and begin solving problems with design. And it is in taking this step that designers—of all types—begin to play a more strategic role in the organisations and societies for which they work.
In this capacity designers of interactions bring their design skills to bear on truly complex, systemic problems—broad in scale and scope—and have the opportunity to affect truly profound and lasting change.”