Next steps for Wi-Fi [International Herald Tribune]
In re-reading an article on the future of Wi-Fi from last week’s Herald Tribune, I was struck by a comment towards the end: “What doesn’t work is the complexity to get onto a Wi-Fi network. The ability to make wireless connections simple enough for the technically befuddled is still out of reach.”
What goes to show that companies can still learn a lot (and gain a lot) from putting user needs and user experience first, and make this a driver in their business strategies, rather than just an afterthought at the end.
