18 October 2016

Behavioral economics, UX design and insurance

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The key to unlocking the insurance industry, writes Richie Hecker in TechCrunch, is understanding behavioral economics.

The most successful players in insurance tech, he says, will win by rounding the edges on existing products. “Don’t reinvent the wheel, take what works and make it work for today. That means making policies be more transparent, providing better user experiences and aligning incentives to adapt to the world in which we live.”

His other recommendations are just as straightforward: provide clear and transparent insurance policies to customers, apply user experience design (and incentivize users to collect as much data as possible), and align incentives (so the user is incentivized to handle small issues themselves, with zero handling cost, and using their insurance for the big expenses).

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27 November 2018
[Report] Hiding in Plain Sight: Impact Investing in the Creative Economy
In October 2018, Rockefeller Philanthropy Advisors published Hiding in Plain Sight: Impact Investing in the Creative Economy, a new report from RPA sponsored project Upstart Co-Lab. The report is the first analysis of the tremendous …
20 November 2018
Journal of Business Anthropology devoted to design anthropology
The Journal of Business Anthropology is an Open Access journal which publishes the results of anthropological research in business organizations and business situations of all kinds. The theme of the latest issue - Vol 7, …
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Vincenzo Tiani has written an excellent summary in Wired Italia of the recently published "Ethical Framework for a Good AI Society: Opportunities, Risks, Principles, and Recommendations", by AI4People, a task force of European experts. With the …
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[Book] Uberland: How Algorithms Are Rewriting The Rules Of Work
Uberland: How Algorithms Are Rewriting The Rules Of Work by Alex Rosenblat University of California Press October 2018, 296 pages Silicon Valley technology is transforming the way we work, and Uber is leading the charge. An American startup that …
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HSBC study on trust in technology
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10 November 2018
Design education’s big gap: understanding the role of power
George Aye, co-founder and director of innovation at Greater Good Studio and adjunct full professor at the School of the Art Institute of Chicago, argues that for all the talk about being human-centered, one very …
10 November 2018
Experiential Futures: A brief outline
Stuart Candy (@futuryst), an award-winning foresight practitioner, Director of CMU Situation Lab and Associate Professor at Carnegie Mellon School of Design, recently wrote a short intro to Experiential Futures (XF) for designers interested in transition-oriented …
2 November 2018
[Book] Ethnographic study of a Swiss bank’s financial analysts
Stories of Capitalism: Inside the role of financial analysts Stefan Leins University of Chicago Press 2018, 224 pages The financial crisis and the recession that followed caught many people off guard, including experts in the financial sector whose jobs …

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Happy new year 2018!
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