Openness or how do you design for the loss of control?
Openness is the mega-trend for innovation in the 21st century, and it remains the topic du jour for businesses of all kinds. However, as several new books elaborate upon the concept from different perspectives, and a growing number of organizations have recently launched ambitious initiatives to expand the paradigm to other areas of business, Tim Leberecht thought it might be a good time to reframe â€œOpenâ€ from a design point of view.
100,000 Twitter followers and why it matters
@frogdesign passed the 100K Twitter mark recently. […] Sometimes, [Sam Martin and his] marketing team are asked both inside and outside the company, â€œHow are you doing this?â€ [They] even still get the question, â€œWhy are you doing this?â€ They are necessary questions, and, of course, itâ€™s not possible to point to one thing or effort or measurement when talking about either. Based on [their] experience over the past year, here are a few thoughts on the matter.
The following quote could also be the motto of this Putting People First blog: “Twitter is a reminder of the responsibility we have to be thoughtful curators of relevant news, trends, and debates, even when those debates involve our competitors.”
Great work, froggers!