Designing for the multi-user: missed by Apple, Google and others

The iPad is a multi-user device according to industry reports, writes Frank Spillers. But you wouldn’t know it from picking up even the latest generation iPad, especially if you are a physician or business user handling sensitive data. The design approach of designing for lone users misses out on a fundamental nature of mobile devices: they are social. To design for the multi-user is to recognize this need for delivering a rich social user experience.

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