Dissolving service design
Most interestingly, he will dissolve the service design chapter and “just place the topics and tools that were once ghettoed there throughout the book,” because, he says, “I’m not sure that, from this point out, at least for interaction designers, the distinction between products and services is a meaningful one.”
“I simply cannot think of a service that interaction designers would be involved in that doesn’t have some sort of product, and typically a technology product, at its center. The product might be anything from a physical object to a website to an interactive environment, but there is something there to be designed. Secondly, I can only think of very few products that interaction designers (and really, almost any designer) are designing any more that are not part of some kind of service.”