4 September 2012

Ericsson on evolving TV and video-consumption habits

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Ericsson is publishing interesting research these days (and therefore gets featured on this blog).

Its latest TV and video ConsumerLab report found that mobile devices are an important part of the TV experience, with 67 percent using tablets, smartphones or laptops for their everyday TV viewing.

New technology and services have also empowered us to interact socially with our friends as we watch our favorite content. Today, live sports commentary among mates is huge. The same ConsumerLab report found that 62 percent of consumers use social media while watching TV. This is up 18 percent from last year.

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