5 March 2014

Experientia’s mini-doc for the UN’s International Labour Organization

Be the first to share
Media
Business
Services
Social Issues

The first destination: The path to decent work in rural economies
Experientia’s short documentary for the UN’s International Labour Organization

It’s always a pleasure to work on a project that is out of the ordinary. Experientia’s short documentary for the UN’s International Labour Organization (ILO) was not only a rare opportunity for our communications team to take centre stage on a project, it was also a chance to collaborate with a non-profit organisation with a global mission to do good that we solidly support.

The ILO promotes rights at work, encourages decent employment opportunities, enhances social protection and strengthens dialogue on work-related issues. It does this all over the world, combatting forced labour, child labour and unfair conditions, and ensuring that people have the opportunities and skills to rise beyond poverty, through decent work.

Experientia has worked on numerous occasions with the International Training Centre arm of the ILO (the ITC-ILO). In late 2013, an internal ILO group that focuses particularly on building work skills and decent work in rural areas commissioned us to create a short video, showcasing the work the ILO was doing in rural Vietnam.

So in November 2013, two Experientia collaborators travelled to Vietnam, to visit rural villages in Quang Nam province where the local farmers had been developing the skills to run community-based tourism programs, and rattan and cloth weaving cooperatives. The programs put skills development and work creation into the hands of the local people, so that they can improve their income sustainably and autonomously. This desire to ensure people are actively engaged in ILO programs is captured perfectly by Huyen Thi Nguyen, the ILO In-land Tourism National Project Coordinator, at the end of the video: “We always say that people are the first destination in tourism.”

The video’s narrative was developed by Erin O’Loughlin, part of Experientia’s communications team. Yohan Erent and SeungJun Jeong, from Experientia’s design team, developed infographics and motion graphics, to illustrate some of the more theoretical concepts of the ILO’s work.

The video itself is beautifully shot in HD cinema-quality film by Experientia collaborators Marco Mion and Andry Verga, and features interviews with the local villagers against a backdrop of rice fields, temples, and farmland, the ever-present water a reminder of the hardships for subsistence farmers in this lush yet challenging landscape.

The full 8 minute version of the film is now on Experientia’s YouTube and Vimeo channels. A 5 minute version is planned for the near future.

Be the first to share
5 July 2019
Experientia on addressing vaccine hesitancy
Vaccine hesitancy is a top10 global health threat. Dealing with it successfully requires understanding it as a behaviour and generating a holistic view of people’s perspectives & ecosystems. This way we can identify the best …
2 May 2019
MacArthur Foundation’s “100&Change” competition now calling for applications
100&Change is a MacArthur Foundation competition for a $100 million grant to fund a single proposal that will make measurable progress toward solving a significant problem. 100&Change will select a bold proposal that promises real …
5 April 2019
The story of Spotify personas
Spotify's product designer Mady Torres de Souza and senior user researchers Olga Hörding and Sohit Karol explain how they developed their personas tool, how they use it today and why it’s so useful for an …
4 April 2019
Old, online, and fed on lies: How an aging population will reshape the internet
Although many older Americans have, like the rest of us, embraced the tools and playthings of the technology industry, a growing body of research shows they have disproportionately fallen prey to the dangers of internet …
31 March 2019
Time Change: How the UX of Time Begins Below the UI
The user experience of most web-based applications begins well below the interface, all the way down to fields in a database. Examining how systems and users experience time prove this point dramatically. Think about how …
19 March 2019
Interested in a career with us?
Then we are interested in hearing from you. We have several positions available for talented UX/UI and service designers who are passionate about creating world-class user experiences. Please see the job descriptions on our website for …
22 December 2018
Our very best wishes for 2019! / Auguri da Experientia!
4 October 2018
Bringing​ ​patients into focus at the Roche Innovation Summit
Experientia is proud to have been a key participant at the Roche Innovation Summit, held at Roche headquarters in Basel Switzerland on 19 June 2018. Themed “​Transforming the Healthcare Experience Together​”, the summit aimed to galvanize …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

5 July 2019
Experientia on addressing vaccine hesitancy

Vaccine hesitancy is a top10 global health threat. Dealing with it successfully requires understanding it as a behaviour and generating a holistic view of people’s perspectives & ecosystems. This way we can identify the best opportunities for intervention. Here is Experientia’s position on vaccine hesitancy and our tailor-made support for the vaccine industry.

2 May 2019
MacArthur Foundation’s “100&Change” competition now calling for applications

100&Change is a MacArthur Foundation competition for a $100 million grant to fund a single proposal that will make measurable progress toward solving a significant problem. 100&Change will select a bold proposal that promises real progress toward solving a critical problem of our time. And it will award a $100 million grant to help make […]

19 March 2019
Interested in a career with us?

Then we are interested in hearing from you. We have several positions available for talented UX/UI and service designers who are passionate about creating world-class user experiences. Please see the job descriptions on our website for more information, and send us your CV with a cover letter statement about yourself, your experience, and what UX […]

22 December 2018
Our very best wishes for 2019! / Auguri da Experientia!
4 October 2018
Bringing​ ​patients into focus at the Roche Innovation Summit

Experientia is proud to have been a key participant at the Roche Innovation Summit, held at Roche headquarters in Basel Switzerland on 19 June 2018. Themed “​Transforming the Healthcare Experience Together​”, the summit aimed to galvanize the Roche community around the future transformation of healthcare and diagnostics. With 800 attendees from Roche and Genentech global […]

13 June 2018
Invito: DesAlps design thinking workshop per la tua startup

Hai una startup? Hai mai pensato ai benefici che potrebbe trarre dal Design Thinking? Questa è l’opportunità per scoprirlo! DesAlps Workshop #2: Il Design Thinking per la tua startup! Giovedì 28 giugno 2018 – dalle 9:30 alle 17:00 @ I3P | Corso Castelfidardo 30/a, Torino —– Nell’ambito del progetto europeo DesAlps, un team di esperti […]

See all articles