Five lessons from a year of tablet UX research

Using an iPad
Tablet platforms break traditional paradigms of computer and mobile use, shows ethnographic and interview-based research conducted over the last year by UX research firm AnswerLab.

“We have learned that although many people purchased iPads thinking they would be “big iPhones,” nearly everyone said the iPad exceeded their expectations. Yet the tablet platform breaks the mold from certain commonly accepted paradigms on traditional computer and mobile platforms, and raises unique concerns and potential barriers to adoption in some areas. As a guide for developers, designers, and product managers, we have identified three key trends across our tablet UX research and provide five lessons for creating tablet experiences.”

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