Howard Rheingold investigating a new literacy of cooperation in business
Howard Rheingold, author of “Smart Mobs: The Next Social Revolution”, sees a common thread in such disparate innovations as the Internet, mobile devices, and the feedback system on eBay, where buyers and sellers rate each other on each transaction. He thinks they’re the underpinnings of a new economic order. “These are like the stock companies and liability insurance that made capitalism possible,” suggests Rheingold.
He is now helping lead the Cooperation Project (PDF, 236 kb), a network of academics and businesses trying to map the new landscape of cooperation in business, and looking for ways organisations might enhance their creativity and stimulate innovation with cooperation-based strategic models.
A first result of their work can be read in the publication Technologies of Cooperation (PDF, 1.1 MB) and in the beautifully designed cooperation maps, available in a small version (384 kb) and a large version (4.1 MB).