Interview with the director of UX of the New York Times
Can you talk about the work you do?
I manage a small team responsible for conducting research into how our users (formerly â€œreadersâ€) interact with the Times, both online and in print. We work closely with our design and product team to evaluate new product ideas, and to identify opportunities for improving the user experience.
In addition to traditional user testing, we also use a range of other research methods like ethnography, surveys, community panels and A/B testing, among others. I have also had the chance to do some design work (e.g., on the NYTimes iPhone app), and to write an occasional piece for the paper.