“Of all the ways Apple’s iPhone is disrupting the mobile-phone industry, one of the most tangible is in how it’s shaking up the user experience. The release of the music-playing mobile phone brought many people a whole new way to call up services, navigate from one section to anotherâ€”even dial a phone number. Apple may raise the bar further in January, when it’s expected to make it easier for outside developers to create tools and features for the iPhone.
Competing makers of smartphonesâ€”wireless handsets that double as mini computersâ€”have gotten the message. And in the wake of the iPhone launch, many are taking pains to improve their own software and hardware to eliminate the often arduous or non-intuitive task of gaining access to even the most basic information.”
Unfortunately, the article confuses usability and user experience with “adding bells and whistles to cell phones” or feature richness, which they think will make the phone more expensive.