Why health psychology should inform pharma strategyv
Ella Nuttall – 30 March 2016
We asked Ella to explain why she thinks health psychologists have an important role to play in the pharmaceutical industry.
Harnessing the power of ethnography in healthcare
Pip Keys – 21 March 2016
Quality insights into how people manage and live with their medical conditions remain both vitally important to inform medical communications, and yet elusive. Ethnography addresses this need.
The trouble with insights
Clare Moloney – 18 March 2016
Using health psychology to address medicines adherence is a rapidly developing area, but one that is poorly understood by many companies operating in the space.
The ROI of user experience in pharma and healthcare: How to engage your customers
Elisa del Galdo – 14 March 2016
In this article, Head of Customer Experience Elisa del Galdo of Blue Latitude Health breaks down how to understand the return on investment of user experience in pharma and healthcare.
Women’s well-being needs are broader than health
Dominic Tyer – 11 March 2016
Merck event hears how women’s and government priorities are often mismatched – Health and well-being is often conflated within the industry but, as a recent event heard, a broader definition of well-being is emerging, one that prioritises health while still accommodating other factors.
Changing behaviour by design
Fiona Hammond – 7 March 2016
Are we underestimating the power of design in encouraging behaviours for the good of our health?
We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.
Hai una startup? Hai mai pensato ai benefici che potrebbe trarre dal Design Thinking? Questa è l’opportunità per scoprirlo! DesAlps Workshop #2: Il Design Thinking per la tua startup! Giovedì 28 giugno 2018 – dalle 9:30 alle 17:00 @ I3P | Corso Castelfidardo 30/a, Torino —– Nell’ambito del progetto europeo DesAlps, un team di esperti […]
Experientia è lieta di invitare le piccole e medie imprese del territorio piemontese al: DesAlps Workshop #1: Il Design Thinking per le PMI Venerdì 18 maggio 2018 – dalle 9.00 alle 17.30 @ Rinascimenti Sociali | via Maria Vittoria 38, Torino Scopri i vantaggi che il Design Thinking può portare al tuo business per prepararvi […]
(Scroll down for English) Come può il design generare impatto? In continuità con il summit International Days of Deans and Experts: Impact Through Design (Barcellona, aprile 2018) Torino ospita il primo evento dedicato alla prospettiva italiana sull’impatto generato attraverso il design in riferimento ai Sustainable Development Goals definiti dalle Nazioni Unite. Attori dell’ecosistema territoriale ed […]
Technology is radically changing the world of healthcare and acts at different levels in support of different stakeholders. There are several digital tools on the market (e.g. wearables, virtual reality, robotics, etc.), many of which work in integration with each other, for example, wearables connected to IOT applications. Experientia’s report provide an overview of some […]
The latest eGovernment benchmark report of the European Commission shows significant improvement on cross-border availability of digital public services and accessibility of public websites from mobile devices in EU Member states. The study also indicates a need for improvement in transparency of public services delivery and use of supporting technology like eIDs or eDocuments. Performance […]