The client as design team member

The Apple website has, perhaps a bit surprisingly, a rather extensive feature on the design consultancy IDEO on its website.

A first article entitled “Bigger than a breadbox design” describes how IDEO uses innovative design methodologies and applies them to housing, cities and even governments, based on a presentation Fred Dust, IDEO’s Smart Space Practice lead made on September 21 at the Apple Store in San Francisco.

The second article “The client as design team members” looks at concrete examples: For Forest City, a real estate developer, IDEO created three styles of model homes based on the way people live in their homes. At UC Berkeley, IDEO was asked to propose a redesign for a new community center. And recently IDEO was asked to design an entire neighborhood for the African-American community in Kansas City.