Touch me! An article on tactile experience

TouchMe
In this article Jessica Ching, Laura Henneberry and Shally Lee share the findings of a collaborative project between the Ontario College of Art and Design (OCAD) and Canadian network operator TELUS.

“Touch is a vital human need and a deeply emotional form of communication. When we physically interact with people or things we enjoy, we connect with them and react to them. They can make us feel warm, calm, playful or excited. The physical sensation of using a mobile phone, however, is missing these emotional and physical reactions. When we think about other objects, we can clearly imagine the feeling of sensual underwear, luxurious cars or high performance runners. In contrast, using a mobile phone is a bit like pressing your face into a remote control.”

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