24 February 2006

Gain, the relaunched AIGA journal of business and design

Be the first to share

Aiga_gain
AIGA, the professional association for design, has just relaunched its Gain journal, dedicated to stimulating thinking at the intersection of design and business.

The launch issue contains a huge amount of material (no less than 30 articles) organised in such categories as customer-centered design, the DUX 2005 conference, design as strategy, design process, and communicating design thinking.

Those that caught my eye include:

(Form + Content + Context) / Time = Experience Design
Experience
design” is a discipline created by the reality of communication today,
when no point of contact has a simple beginning and end and all points
of contact must have meaning embedded in them.

Diamond search: improving the user experience of buying loose diamonds online
This
case study, presented at DUX 2005, examines the development and
deployment of a dynamic, visual, usable, confidence-building, diamond
search tool, and a user-centric, end-to-end online shopping experience
for loose diamonds.

Go to the customers of your customer
When trying to break into an industry, do you start at the heart or at the fringes? Caleb Luwick rolls out how Tricycle used design savvy to transform an industry’s established sales cycle.

Metamorphosis: metmuseum.org
Culture and commerce meet in the Metropolitan Museum of Art’s digital museum without walls, writes Stephen Nowlin.

On brandology and futures research: an interview with Andrew Zolli
Branding strategist Andrew Zolli discusses the future of brands and futures research in an interview with Gong Szeto.

Project Platypus: reinventing product development at Mattel, An interview with Ivy Ross
Ivy Ross, Senior Vice President at Mattel, discusses her innovative approach to building new brands with David Womack.

The artless website: schwab.com
Glen Helfand claims that the design of schwab.com proves that smart, in the age of new media, is more substance than style.

Why is it so hard to make products that people love?
Why do so many good designs get trampled during the product development process? Adlin and Pruitt hash out why the development process so rife with disagreements and compromises even though everyone is interested the same good thing.

Readers are invited to join the discussion through a new mailing list.

Be the first to share
23 July 2016
Emerging social roles for life in 2025
Over the last five years Ericsson's Networked Society Lab has been exploring what social life in 2025 might mean. How have 20th structures of industrialization been challenged? What is happening with life and lifestyles right …
22 July 2016
A nudge toward participation: Improving clinical trial enrollment with behavioral economics
A nudge toward participation: Improving clinical trial enrollment with behavioral economics Eric M. VanEpps, Kevin G. Volpp and Scott D. Halpern (University of Pennsylvania) Science Translational Medicine - 20 Jul 2016 Vol. 8, Issue 348, pp. 348fs13 Interventions informed …
18 July 2016
Design research at the New York Times
The pressure to anticipate an audience’s needs and desires is intense—no longer only of concern to business sides of media organizations but a part of the editorial mission, writes Heather Chaplin in the Columbia Journalism …
11 July 2016
[Book] LEAP Dialogues: Career Pathways in Design for Social Innovation
LEAP Dialogues: Career Pathways in Design for Social Innovation Edited by Mariana Amatullo, with Bryan Boyer, Liz Danzico and Andrew Shea Published by Designmatters at ArtCenter College of Design July 2016, 360 pages The professional landscape for design in …
22 June 2016
A united energy economy: Experientia helps wrap up the CITYOPT Nice pilot project
Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions …
21 June 2016
‘Big data is people!’
The sum of our clickstreams is not an objective measure of who we are, but a personal portrait of our hopes and desires, argues Rebecca Lemov, associate professor of the history of science at Harvard …
17 June 2016
Remember the people: The foundation for success in 21st C infrastructure
Infrastructure providers are used to focusing on issues of project selection, funding, and regulation. The most successful firms are learning to provide great consumer experiences too. "The consumer experience matters. Infrastructure providers therefore need to …
15 June 2016
Six recent articles from UXMatters
UXMatters has a new design and this seems to have benefited the quality as well, as there are more inspiring articles than ever. Here my pick: June 14 edition Algorithms as the New Material of Design A column …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

22 June 2016
A united energy economy: Experientia helps wrap up the CITYOPT Nice pilot project

Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions that it can. It also suggests that the sense of belonging to a local community is a strong motivation for […]

23 May 2016
Experientia white paper: “Conducting clinical trials is about working with patients”

Patient-centricity is one of the defining issues facing clinical trials in the pharma industry. The past few years have seen a growing awareness by pharmaceutical companies of the importance of patient-centricity – but they have also illustrated that not everyone is clear on just what patient-centricity is, or how to achieve it. After using UX […]

12 April 2016
The latest on innovation in Energy Efficient Buildings: annual round-up of EU Commission projects

Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]

8 March 2016
Behavioral modeling – Shaping cultural change and behavioral evolution

One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]

1 March 2016
Singapore’s main newspaper on Experientia’s design with the elderly

Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

See all articles