In his last article Simon Norris, founder and CEO of Nomensa, outlined a simple model ‘the meaning dimension‘ to help consider how we can understand the significance of meaning. The aim of the article was to introduce the meaning dimension as a scale that could be considered for interaction design. It also reinforces his position that truly great and engaging interactive experiences are meaningful and that’s because our need to understand represents a fundamental human need: we need to make sense of the world.
This article focuses on discovering and understanding what is meaningful in interaction design. Researching meaning raises many challenges. Meaning can be both obvious and ambiguous. We can interpret an event or situation in exactly the same way and yet, we can interpret it completely differently. It represents an interesting design challenge and this is why Norris consider it so important to explore and understand its implication.
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Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]
One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]
Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]
Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]
Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015