From favelas to townships: mobile use in low-income populations
MobileActive reports on two studies that explore how low-income people use mobile technology in Brazil and South Africa.
This rise of mobile phone use by low-income and so-called ‘base-of-the-pyramid’ users raises a number of questions. Are low-income people using mobile technology in different ways than their higher-income counterparts? How can mobile phones be designed and used in ways that are useful to these populations? Two new studies–one of favelas in Brazil and the other of a low-income township in South Africa–seek to answer these questions.
