Bob Jacobson investigating the Danish design and innovation push

Bob Jacobson just left for Denmark to see for himself how the Danes “have invested literally tens of millions of government dollars each year to resurrect their once glorious national brand — Danish Design — and they now seem bent on doing the same for the innovation consulting business [with the help of design], where they stand a good chance of actually getting ahead of the curve and leading the global innovation industry.”

In his introductory article to his visit, Jacobson critisises the recent Danish “Concept Design” report that I wrote about earlier this week.

He will be staying there for a further two weeks so I am expecting more insights soon.

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