European Commission sets new information society challenge: Becoming literate in new media
The European Commission warned last week that Europeans young and old could miss out on the benefits of today’s high-tech information society unless more is done to make them ‘media literate’ enough to access, analyse and evaluate images, sounds and texts and use traditional and new media to communicate and create media content.
The Commission said EU countries and the media industry need to increase awareness of the many media messages people encounter, be they advertisements, movies or online content.
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