How Facebook design researchers evaluate the first-time user experience

Chris Dannen, the editor of Co.Labs at FastCompany, sat down with Facebook UX Researcher Marco De Sa to learn his thoughts on enticing first-time users.

The interview is split out in two parts:
Part One: What are you looking for in a first time user experience?
Part Two: all other questions

Nothing much revealing in the interview, except how superficial research leads to superficial results.

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