Why does Tinder work? A biological anthropologist explains
Users of the dating app assess potential partners in much the same way as neanderthals did, according to anthropologist Dr. Helen Fisher, a biological anthropologist at Rutgers University.
“Tinder is nothing new,” says Fisher.
“Itâ€™s just a new interface for doing things the way we did them millions of years ago.
Tinder works well because it mimics the first thing you have to do in a real-life encounter â€” you have to look at the person,” Fisher said.
And you can tell a lot about a person from just looking.
Calling apps like Tinder and websites like OkCupid â€œdating sitesâ€ is somewhat of a misnomer, according to Fisher.
â€œThe bottom line is these are not dating sites,â€ she said. â€œTheyâ€™re introducing sites.â€
“You can swipe all you want, but eventually youâ€™ll have to meet someone in person.”
“And when you get into the bar or into the coffeehouse or whatever [to meet a Tinder date], and you sit down, the ancient human brain works the way it always has and you court the way you did a million years ago.”