Insights curated by Experientia, the UX research and design consultancy
Insights curated by Experientia, the UX research and design consultancy
You can outsource product design to a third party, which in turn may use big chunks of external intellectual property; you can outsource physical manufacturing; and now, you can even outsource your research and development. […] What’s left? Not to…
Five years ago, at Swedish giant financial services giant Skandia, Lief Edvinsson became the world’s first director of intellectual capital. He quickly set out to revolutionise the corporate accounting with a new framework for measuring intangibles: the company’s valuable “soft…
First there were TVs. Then came PCs. Now, mobile phones are becoming the ‘third screen’ for viewing video. Read full story
“Experience Architecture†unites narrative content and media technology to offer a dynamic new approach to the built environment. This design orientation focuses on the guest experience, and highlights the potential for architects to integrate media, information, and other forms of…
The most powerful thought leader and business development conference in Silicon Valley has started and AO readers can watch it live on the web. Go to website
David Kelley, founder of industrial-design firm IDEO, is making headway in his dream of transforming design departments from that quirky corner where everyone wears clunky shoes to a central part of the product development team. Read full story Listen to…
Speaking at the AlwaysOn conference at Stanford University, futurist George Gilder predicted a harrowing future for humanity. TV will die, he said, and be replaced by blogs. Read full story Listen to webcast
WWF and SustainAbility, an independent think-tank, have recently released a new report revealing the strength of links between corporate responsibility practices and government lobbying and public policy activities of major global corporations. The report, Influencing Power, ranks the world’s top…
Humans attempt to do many things at the same time, such as driving and chatting on the phone, or working and listening to music, and now research suggests why such multitasking may be possible: the brain appears to have its…
This podcast focuses on customer experience design and the impact it has on business. A first for experience design? [Update: it turns out that Kyle Coolbroth has been featured before in a podcast. So this is not the first experience…
For more than 40 years, Futuribles has been an independent non-profit centre for prospective studies and foresight. Its overall aim is to contribute to a better understanding of the contemporary world. By taking an interdisciplinary approach, Futuribles explores current issues,…
It’s become popular to disparage focus groups. What people often hear is that research is bad, or people who rely on it are lacking in leadership ability. Most of the people making these disparaging comments about marketing research are also…
With Office Communicator 2005, an IM client for business users, Microsoft is leading the charge to make ‘presence’ ever-present, and not just in instant-messaging. But is presence really progress? Read full story
India’s approach seems quite similar to that of the West — lay out some semi-official ground rules, then encourage (but not require) builders to meet them. China’s approach, conversely, seems to be more revolutionary than evolutionary — build sustainable cities…
Context-based Research Group was established in 1999, the goal was simple – to help marketers and product designers do better work through the power of ethnography. Margaret’s Walking Stick is Context’s perpetual anthropology / ethnography education project. Each month contains…
Sun leads way in telework — working not just from home but anywhere. Sun is on the leading edge when it comes to “telework” — a coinage that nowadays replaces the term “telecommuting” because it encompasses not just working from…
At a time when audiences for all performing arts are declining, Cirque du Soleil has taken a particularly moribund segment of the market — the circus — and created an entertainment juggernaut, with a burgeoning record label, a retail operation,…
As China races toward a more market-driven economy, it is building new theatres, concert halls and museums nearly as fast as it is erecting Western-style shopping malls, hotels and business complexes. But the government is also decentralising control of the…
Information overload infects the enterprise as much as the individual, but companies are more likely to pay for a cure. Read full story
As most of us know by now, customer personas and scenarios are vehicles for helping an organisation continuously keep their customers in their line of sight. This report discusses how the Arc Worldwide’s Experience Planning group (a division of the…