Experientia

Experientia

Harvard Business Review discovers design fiction

Design fiction
By force of habit, most executives tune down their imagination when strategizing. This is counterproductive, the authors argue. Instead, they offer an alternative: Design fiction. A design technique that immerses executives and employees deeply in various possible futures, it uses artifacts such as short movies, fictitious newspaper articles and imaginary commercials to generate transformation roadmaps.

Behavioral science driven public policy “led astray”

What nudge theory got wrong
Many behavioral scientists propose and test interventions that attack policy problems by seeking to change individual behavior (adopting an “i-frame”) rather than the system in which they operate (an “s-frame”). Such i-frame interventions, which typically have small or null effects, reduce support from more effective systemic actions (such as regulation and taxation). For this reason, researchers advocating i-frame solutions may have unwittingly helped promote the interests of corporations who oppose systemic change.