“In doing so, he also represents a significant untapped vein of innovation for companies.
What Dr. Sims did is called user-driven innovation by Eric von Hippel, a professor at the Massachusetts Institute of Technologyâ€™s Sloan School of Management. Mr. von Hippel is the leading advocate of the value of letting users of products modify them or improve them, because they may come up with changes that manufacturers never considered. He thinks that this could help companies develop products more quickly and inexpensively than with their internal design teams.”
“Dr. Nathaniel Sims, an anesthesiologist at Massachusetts General Hospital, has figured out a few ways to help save patientsâ€™ lives,” writes Michael Fitzgerald in the New York Times.